Job Description

Overview

We are seeking a dynamic and experienced

Marketing Manager

to lead our marketing initiatives and drive brand growth. The ideal candidate will possess strong management skills, a strategic mindset, and a comprehensive understanding of digital marketing tools and techniques. This role offers an exciting opportunity to shape our marketing strategies, oversee campaigns, and collaborate across departments to achieve organisational objectives. The successful applicant will be responsible for developing innovative marketing plans, managing multiple projects, and analysing market trends to ensure competitive advantage.

Responsibilities

Develop and implement comprehensive marketing strategies aligned with organisational goals. Manage and oversee digital marketing campaigns, including SEO optimisation, Google Ads, email marketing, and social media management. Lead content creation efforts, including copywriting for websites, blogs, newsletters, and promotional materials. Utilise analytics tools such as Google Analytics and organisational analysis skills to monitor campaign performance and optimise results. Manage the organisation's website using WordPress and ensure content is current and engaging. Coordinate with external agencies or vendors for creative assets using Adobe Photoshop and other design tools. Conduct market research to identify trends, customer needs, and competitive positioning within B2B markets. Oversee project management tasks, ensuring timely delivery of marketing initiatives while maintaining quality standards. Lead a team of marketing professionals, fostering collaboration and professional development. Prepare presentations using Microsoft PowerPoint; report on campaign outcomes using Microsoft Excel; communicate effectively across teams using Microsoft Office tools. Organise events or campaigns that enhance brand visibility in B2B sectors. Stay abreast of industry developments in IT, digital marketing tools, and organisational best practices.

Qualifications

Proven experience in management within a marketing environment. Strong knowledge of SEO optimisation techniques and Google Ads platform. Proficiency in WordPress website management and Adobe Photoshop design software. Demonstrable skills in analysis using Google Analytics alongside organisational analysis skills. Experience with email marketing platforms and social media management tools. Excellent copywriting abilities tailored for diverse audiences within B2B markets. Familiarity with Microsoft Office suite including Excel, PowerPoint, and Word; adept at project management software. Strong communication skills in English with the ability to lead teams effectively. Knowledge of IT systems relevant to digital marketing operations. Exceptional time management and organisational skills to handle multiple projects simultaneously. This role offers an engaging environment for a proactive professional eager to make a significant impact through innovative marketing strategies whilst developing their career within a supportive organisation committed to excellence in digital outreach and brand development.
Odondo solves the problems of flexibility, growth and quality that both in-house and outsourced customer service operations face.

Job Type: Full-time

Pay: 30,757.16-63,282.55 per year

Work Location: In person