Job Description

Marketing Manager - Boudoir Photography Studio

We are a luxury boudoir photography studio with two empowering brands, seeking a data-driven Marketing Manager. This role is focused on paid advertising yet blends storytelling, organic growth, influencer partnerships, and strategic data analysis, all with one goal: helping clients feel confident, empowered, and inspired to choose us. After 10 years of steep growth, the business is now looking to improve efficiency and profitability before launching the next wave of expansion

Your Impact

You will be the strategic and creative driver of our brand, ensuring every touchpoint reflects our positioning as an empowering studio for women while delivering measurable ROI.

You'll oversee marketing campaigns from concept to conversion, managing a 500K annual budget, a small team, and performance metrics with diligence and precision.

Key Responsibilities

Lead and optimize paid lead-generating campaigns (Meta, Google, organic channels, WhatsApp, and other channels Continuously track ROI, lead quality, CPL, with proven skills in improving lead conversion rates. Manage the marketing budget for maximum return and cost efficiency. Plan and execute seasonal campaigns, styled shoots, influencer collaborations, and email marketing. Produce scroll-stopping content for Instagram, TikTok and Facebook Optimize the end-to-end lead generation process to improve efficiency and conversion rates. Oversee the creation and distribution of marketing collateral tailored to diverse audiences.Build and manage partnerships with brand-aligned influencers to expand our reach. Train, mentor, and coach the marketing team, fostering a high-performance culture.

Requirements

Proven track record in paid ad management and lead generation (Meta Ads Manager experience required). 5+ years marketing experience, including management of budgets and a marketing team. Strong analytical skills and experience making data-driven marketing decisions. Passion for branding, empowerment, and inclusivity. Strong organisation and process skils.

Desirable Attributes

Creative mindset with the ability to produce innovative, market-relevant campaigns. Resilient under pressure, with a proven record of meeting ambitious targets. Agency Background
Job Type: Full-time

Pay: 35,000.00-40,000.00 per year

Benefits:

Company pension Free parking Health & wellbeing programme Life insurance
Work Location: In person