We are seeking a dynamic and results-driven Marketing Manager to lead our marketing initiatives and strategies. The ideal candidate will possess a strong background in B2C marketing and demonstrate exceptional leadership skills. This role requires a blend of creativity and analytical thinking to enhance our brand presence, drive customer engagement, and achieve business objectives.
Duties
Develop and implement comprehensive marketing strategies to promote our products and services in the B2C sector.
Manage marketing projects from conception to execution, ensuring timely delivery and adherence to budget.
Conduct thorough market research and analysis to identify trends, customer needs, and competitive landscape.
Optimise website content for SEO, utilising tools such as Google Analytics to track performance and improve visibility.
Create compelling copy for various channels including email marketing campaigns, social media posts, and website content.
Oversee social media management, ensuring consistent brand messaging across platforms.
Utilise Google Ads for targeted advertising campaigns to reach potential customers effectively.
Maintain accurate records of marketing activities using Microsoft Excel and prepare reports for stakeholder review.
Foster strong communication within the team and with external partners to drive collaborative efforts.
Skills
Understanding of SEO principles and digital marketing strategies.
Analytical skills to interpret data from Google Analytics for informed decision-making.
Copywriting skills for creating engaging content across various platforms.
Experience in social media management with a strategic approach to audience engagement.
Proficient in Microsoft Office Suite, including Excel and PowerPoint, for documentation and presentations.
Strong organisational skills with the ability to prioritise tasks effectively in a fast-paced environment.
Good Communication skills in English, both written and verbal, fostering clear interactions with stakeholders at all levels. If you are passionate about marketing and eager to make an impact within a growing organisation, we encourage you to apply for this exciting opportunity as a Marketing Manager!
Job Types: Full-time, Permanent
Pay: 38,700.00 per year
Benefits:
Work from home
Work Location: Remote
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