Job Description

Are you an ambitious Marketing Manager who wants to work in a sector that means something? Where you can make a genuine impact on the lives of young learners? The requirement is that this is a predominantly remote role with travel into the Birmingham office, on average, once every 4-6 weeks. However, the business does have an office in Birmingham, which you are of course welcome to visit/work from as often as you like. We\'re unable to advertise salary for this role but it is in line with market values and will be discussed with candidates at qualification stage.

The Company

The team here are committed to developing innovative technology that accelerates learning for its users at school, college or in the workplace. The business is multi-award winning, and the team whole heartedly believe that incredible things are possible when education, creative and technical expertise all come together. Collaborative working and genuine flexibility are also super important to this small but growing team.

About the role

We are looking for a Marketing Manager to join this well-established business and close-knit growing team, with a culture of ownership, innovation and trust. Making a big impact with your work will be super important to you, as will having clear sight of the social benefits your work delivers.

This role will work closely with the Head of Marketing to contribute to the company\'s marketing strategy across markets, develop, implement and report on fully integrated campaigns (both digital and traditional channels) that generate demo bookings, build brand awareness with key audiences, and maximise retention.

Other responsibilities will include:

Work with the Head of Marketing to contribute towards marketing strategy

Develop, implement and report on fully integrated campaigns

Further develop the company\'s use of Salesforce and Pardot to create trackable, automated and engaging campaigns that generate and nurture leads

Take a data- driven, test and refine approach to ensure maximum ROI

Management / Assistance with events/exhibitions (in person, virtual, conferences, webinars etc)

Email marketing

Partner and influencer marketing

Content generation (written, video, audio, graphical)

Press/PR and lobbying

Social media

Website management and SEO

Paid media (online and print)

About you

Experience with either Salesforce or Pardot is essential for this role but other than that the company are open to background as long as this person can demonstrate a strong level of all round marketing experience with skills in both digital and offline channels.

Experience within the tech or education sectors is desirable but by no means essential. This is a small growing team though, so being a genuine team player, who loves to work collaboratively with others and contribute ideas, is an absolute must.

If this sounds like the opportunity for you, hit apply or get in touch with Jessie -

With our clients commitment to candidate experience, they have entrusted us as their sole agency, ensuring we have a depth of knowledge of this opportunity and have the processes in place to ensure every application is responded to and treated appropriately and with respect. Your application will find itself in the hands of a specialist consultant with a depth of knowledge in this opportunity.

Beyond The Book