Job Description

Are you a talented marketing professional looking for a new challenge? An exciting opportunity to join Manchester Met's B2B marketing team on a permanent basis has now arisen, and we're on the lookout for someone who can hit the ground running. Based within the B2B Marketing team, you'll support the Marketing Manager in delivering a range of innovative marketing initiatives in line with the University's Road to 2030 Strategy.

About the role

Operating at an officer level, you will:


Develop and deliver engaging and impactful strategic and tactical Degree Apprenticeships activity to support the overall B2B marketing strategy. Create a rolling programme of rich media content to encourage business engagement across Degree Apprenticeships and wider B2B initiatives when required. Work with the Head of Marketing (B2B) and the Marketing Manager (Degree Apprenticeships) to plan, communicate and deliver effective multi-media campaigns and events, sharing good practice and providing relevant insights. Be responsible for line management of two Marketing Executives (Degree Apprenticeships)

As pioneers in degree apprenticeships, Manchester Met is the leading university provider in the UK, rated 'Excellent' by Gov.uk survey for employers and apprentices and holds DFE 'Expert Provider' status. We were one of the first universities to launch degree apprenticeships in 2015 and the first university provider at our scale to be rated Ofsted 'Outstanding' in 2018 and again in 2022.



Delivering degree apprenticeships with over 700 of the UK's leading employers, SMEs and public sector organisations, we enable organisations to overcome skills shortages. Our collaborative approach has seen over 5,400 apprentices participate in our programmes and over 2,000 graduates in important subject areas including business, HR and management, creative and digital technology, health and social care, and science. These subject areas equip our apprentices with the skills they need to take on the industrial challenges of tomorrow and make a tangible workplace impact.

About you

A creative, analytical and forward-thinking marketing professional with sound commercial awareness Career background in content creation within a B2B marketing environment Experience incorporating best practice and opportunities for innovation into the strategic plan

About the Marketing team

Our integrated Marketing team provides full mix marketing support aligned to the University priorities across education, research and reputation, to help deliver against our strategic objectives. Marketing excellence, impact, and staff development is at the heart of how we work.



The B2B Marketing team, which sits within the wider Marketing department structure, delivers a targeted B2B marketing strategy through the execution of creative, engaging, and impactful multi-media activity. This is aligned with the University's Road to 2030 strategy, and the University's Degree Apprenticeships, Centre for Enterprise and Business Engagement and Partnerships teams.



You will be expected to work closely with teams across the University including Marketing and Apprenticeships, sharing expertise and best practice.



To apply, please submit your CV and covering letter to our application portal, ensuring you detail how you meet the relevant criteria. For informal enquiries, please contact Anna Tomlinson (B2B Marketing Manager) on a.tomlinson@mmu.ac.uk.



Manchester Metropolitan University fosters an inclusive culture of belonging that promotes equity and celebrates diversity. We value a diverse workforce for the innovation and diversity of thought it brings and welcome applications from local and international communities, particularly those from Black, Asian, and Minority Ethnic backgrounds, disabled people, and LGBTQ+ individuals.



We support a range of flexible working arrangements, including hybrid and tailored schedules, which can be discussed with your line manager. If you require reasonable adjustments during the recruitment process or in your role, please let us know so we can provide appropriate support.



Our commitment to inclusivity includes mentoring programmes, accessibility resources, and professional development opportunities to empower and support underrepresented groups.



Manchester Met is a Disability Confident Leader and, under this scheme, aims to offer an interview to disabled people who apply for the role and

meet the essential criteria

as listed in the attached for that vacancy.



This vacancy is expected to attract a high volume of applications. Therefore, under the Disability Confident Scheme, disabled people who apply under the scheme and

best meet

the essential criteria will be offered an interview.