Job Description

The Association for Physical Education (afPE) is a charitable company, a professional membership organisation, and the leading subject association for physical education in the United Kingdom. As the authoritative voice of Physical Education, afPE is dedicated to promoting high-quality PE and placing it at the very heart of school life.

Our aim is to empower the workforce to deliver outstanding Physical Education, School Sport, and Physical Activity, ultimately enhancing the health, well-being, and life skills of children and young people. Whether you're an educator, school leader, or advocate for the transformative power of physical education, afPE is here to support you in making a lasting impact. Together, we can champion the importance of physical education and create a culture of lifelong physical activity for all.

We are committed to creating a sustainable legacy, not relying on quick fixes. Our goal is to ensure that in 15 years, we no longer face the challenge of inactive youth or a growing obesity crisis. By fostering true partnerships and implementing proactive, sector-wide solutions with key stakeholders, we will empower children and young people with the knowledge, skills, and most critically, the physical health and emotional resilience they need to reach their full potential.

Location:

1 Elgar Business Centre, Hallow, Worcester, WR2 6NJ

Job Summary:

Membership Engagement and Support Coordinator plays a pivotal role in driving membership growth, engagement and retention. This position is responsible for increasing membership revenue in line with the annual operational plan, while delivering exceptional service to current and prospective members. Acting as the primary point of contact, the role ensures a seamless member experience from onboarding through renewal.

They manage and maintain the membership database, develop innovative offerings tailored to the evolving needs of schools and educators and promote member benefits through strategic marketing and direct engagement. They will coordinate networking opportunities and content delivery at local, regional and national events, while collaborating with internal teams and external partners to enhance member satisfaction.

A key aspect of the role involves gathering and analysing feedback to inform continuous improvement, as well as developing digital and physical resources to boost visibility and engagement. The Membership Engagement and Support Coordinator also leads meetings with stakeholders and potential partners to strengthen the membership proposition and identify new business opportunities.

Key Responsibilities:

Revenue & Growth

Achieve increased membership revenue targets as outlined in the annual operational plan. Identify and pursue opportunities for business development and expansion of the membership base.
Member Engagement & Support

Act as the primary contact for member enquiries, providing timely and exceptional customer service. Manage the membership database, ensuring accurate records and smooth onboarding and renewal processes. Collect and analyse member feedback through surveys, focus groups and other engagement methods to inform service improvements.
Offer Development & Promotion

Develop and refine membership offerings to reflect sector trends and member needs. Promote member benefits through targeted marketing campaigns and direct engagement. Create and deliver physical and digital resources to support marketing, enhance visibility and strengthen online engagement.
Networking & Events

Coordinate networking opportunities and content delivery at local, regional and national conferences. Support colleagues in planning and delivering events and content aligned with school priorities. Lead and facilitate meetings with members, stakeholders and prospective partners to enhance the membership proposition.
Collaboration & Strategy

Work closely with internal teams and external partners to maximise member satisfaction and retention. Contribute to cross-functional initiatives that support organisational goals and member value.

Key Skills:

Strong relationship-building and stakeholder engagement skills. Excellent verbal and written communication. Customer-focused with a proactive and solution-oriented approach. Strategic thinking with the ability to identify growth opportunities. Experience in membership management and CRM/database systems. Confident in facilitating meetings and presenting to diverse audiences. Strong organisational and project management skills. Ability to analyse data and feedback to inform decision-making. Creative and resourceful in developing marketing and engagement materials Collaborative team player with cross-functional working experience Knowledge of the educational landscape desired, but not essential.

Values & Behaviours:

Building Trust

Demonstrates honesty, integrity and transparency in all interactions. Listens actively and respectfully to others' perspectives. Follows through on commitments and maintains confidentiality. Builds strong, positive relationships across teams and stakeholders. Admits mistakes and takes responsibility without shifting blame.

Mastering Conflict

Addresses issues directly, constructively and in a timely manner. Encourages open dialogue and healthy debate without personal attacks. Remains calm and composed under pressure. Mediates disagreements fairly and objectively. Seeks win-win solutions and understands others' motivations.

Achieving Commitment

Aligns team members around shared goals and values. Clarifies expectations and roles to avoid ambiguity. Actively involves others in decision-making. Ensures buy-in through clear, consistent communication. Reinforces decisions with confidence and conviction.

Accountability

Takes ownership for individual and team outcomes. Holds others to high standards respectfully and fairly. Tracks progress and follows up on deliverables. Addresses underperformance promptly and constructively. Demonstrates reliability through consistent performance.

Results Focus

Sets clear, measurable goals and prioritises tasks effectively. Maintains momentum and urgency to meet deadlines. Identifies and removes obstacles to success. Continuously evaluates outcomes to improve future performance. Balances quality with efficiency and productivity.
Job Types: Full-time, Permanent

Pay: 27,000.00 per year

Benefits:

Company pension Free parking On-site parking Paid volunteer time Sick pay
Work Location: In person