Location: New Media & Creator Media Headquarters, HSK, London, W8 5HY
Position: Full Time/Permanent
About the role
We are looking for a Paid Social Manager to lead the setup, execution, monitoring, and optimisation of paid social campaigns across our social portfolios. This role is central to driving performance, delivering against campaign KPIs, and providing actionable insights to internal and external stakeholders. The ideal candidate will be data-driven, detail-oriented, and passionate about social media and digital advertising.
Main Responsibilities
Campaign setup & execution
Develop and implement paid social media strategies aligned with client objectives.
Build and launch paid social campaigns across major platforms (Instagram, TikTok, Facebook)
Ensure campaigns are accurately targeted, budgeted, and aligned with client objectives
Monitoring & optimisation
Closely monitor campaign performance to ensure delivery against KPIs
Optimise campaigns in real-time based on performance data, budget allocation, and campaign timelines
Troubleshoot issues and make adjustments to improve campaign effectiveness
Reporting & insights
Create clear, engaging, and insightful reports for internal teams and clients
Analyse campaign data to identify trends, successes, and areas for improvement
Support post-campaign analysis and contribute to case studies and PCAs
Recommend future strategies based on learnings and performance
Stay up to date with the latest trends and best practices in paid social media advertising.
Person specification
The ideal candidate will demonstrate:
Proven experience managing paid social campaigns across Meta, TikTok (YouTube experience a plus)
Strong analytical skills and a data-driven mindset
High attention to detail and organisational skills
Ability to work under pressure and meet tight deadlines
Excellent communication and stakeholder management skills
Passion for social media
Proficiency in Excel, PowerPoint, and analytics tools (e.g. Meta Ads Manager, TikTok Ads, Google Analytics)
About New & Creator Media
dmg newmedia and creator media are two new social publishing arms launched by DMG Media (the publisher of the Daily Mail and other brands) to target social audiences. dmg newmedia focuses on social news and entertainment built on the Daily Mail's social following and is run by a team of Gen Z creatives (@dailymailuk, @dailymailsport @itstherespawn). creator media is home to social-first lifestyle brands powered by creators, including @Eliza.co.uk and @youmagazine.
Package Description
Our benefits package increases the longer you've been with us. Here's what to expect:
25 days' holiday (increasing by 1 per year up to a total of 30)
Upon joining you will be automatically enrolled onto the Pension Plan at the minimum level of 5% employee contribution, 3% Company contribution.
Life cover under the Pension Plan of up to 3x your basic salary.
DMGT Discounts (for discounts on online shopping, vouchers and reloadable cards)
Subsidised canteen
Onsite gym (Northcliffe House only)
Onsite nurse and GP clinics (Northcliffe House only)
Our Employee Assistance Programme
Discounted dining cards
Plus many other benefits....
Our Commitment
We are committed to increasing diversity and maintaining an inclusive workplace culture. We welcome applications from all qualified candidates regardless of their ethnicity, race, gender, religious beliefs, sexual orientation, age, marital status, or disability.
We are Disability Confident Committed. Please let us know if you require any recruitment documentation in other formats or if you require reasonable adjustments to be made during the recruitment process. Please be assured that any such information will be held separately to your recruitment application and will not be considered as part of the selection process
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