Job Description

Imagine what you could do here. At Apple, new ideas have a way of becoming extraordinary products, services, and customer experiences very quickly. If you bring passion and dedication to your job, there's no telling what you could accomplish. Apple's employees are dedicated to making the best products on earth, and to leaving the world better than we found it.



Apple Internet Software and Services (IS&S) is seeking an outstanding Partner Marketing Program Manager to join our international Partner Marketing team on a permanent contract.



This role will lead key external partnerships across various verticals with a special focus on carrier, retail and MVPD partnerships across DACH, CEEU, India and META.. You'll collaborate with Business Development to understand the goals of critical initiatives and with partners to understand their business objectives. You will also take the lead in managing our partner training program, with a focus on live training and content creation to help drive growth and engagement for Apple Services.



We are responsible for driving awareness, subscriptions and engagement with Apple Services. We expect you to be key in driving growth and retention. You are comfortable working in a constantly evolving and dynamic environment and have the ability to see opportunities and make informed, data-led decisions. You also have the vision to build scalable programs and the attention to detail to successfully implement. You have a deep understanding of what it means to be the custodian of the Apple brand and can demonstrate a proven track record of marketing products and services with strategic partners.



This position is based in London and may involve international travel.

Description

Lead and implement marketing for partnerships to grow Apple's subscription business and drive incremental media value. Develop plans and integration opportunities for key partnerships in DACH, CEEU, India and META and across international markets as required.



You will work with partners to build effective go-to-market plans and a seamless customer experience. You will partner with regional, service and technical teams to establish marketing, communications and training frameworks. Aligning closely with Business Strategy and Planning you will develop key performance indicators, analyse opportunities, test different programs and partnerships and measure results. You will use data to modify and develop these programs to drive greater efficiency, scale and effectiveness and craft executive reports to demonstrate the ongoing impact of the programs implemented.



Ensure a frictionless customer journey across all sign-up channels. Lead all aspects of marketing planning, from pre-launch through to launch and sustain. Collaborate cross-functionally both internally and externally and ensure collaborator roles and responsibilities are clear and adhered to. Develop both internal and external relationships to ensure smooth roll-out of planned partner launches and campaigns. Communicate results to management in a timely, concise and effective way.



Continuously refine standard process to improve live and future partnerships and campaigns.

Preferred Qualifications

Fluent in English with German, Polish or Arabic an advantage.



Previous experience of leading partner training programs preferred.

Minimum Qualifications

Can demonstrate hands-on marketing experience across all media channels.



Robust experience in subscription marketing.



Passionate about the Apple brand with a strong understanding of the digital software and media landscape and Apple's role within it.



Strong business and strategic foresight with demonstrated experience having successfully led large-scale marketing campaigns, programs or partnerships.



Can build strong relationships to effectively communicate Apple's platform message and benefits to partners.



Persuasive and effective at interacting with all levels of the partner organisation, from analyst to director to C suite level.



Results-focused with an impeccable attention to detail, remarkable follow-through and an ability to focus on the customer experience.



Organised, able to adapt quickly and comfortable dealing with ambiguity.



Experience driving outstanding marketing campaigns across digital, traditional media and retail channels.



Experience structuring mutually beneficial marketing partnerships and presenting premium brands within 3rd party environments.



A hands-on demeanour and can work cross-functionally within a global organisation.



Experience of budget management and supervising an agency resource



At Apple, we're not all the same. And that's our greatest strength. We draw on the differences in who we are, what we've experienced and how we think. Because to create products that serve everyone, we believe in including everyone. Therefore, we are committed to treating all applicants fairly and equally. As a registered Disability Confident employer, we will work with applicants to make any reasonable accommodations. Apple will consider for employment all qualified applicants with criminal backgrounds in a manner consistent with applicable law. Learn more