Job Description

Press Officer Popeyes UK


Location: Ealing Broadway (3 days per week)


Popeyes UK is growing fast, with big ambitions across the UK and Ireland. As we scale, we're investing in our brand, reputation and voice - ensuring we show up consistently, confidently and with impact across the media.


We're looking for an experienced Press Officer to join our Marketing team on a freelance contract for 6 months, with the potential for the role to extend. This is a hands-on, senior PR role where you'll lead our press office activity during a key phase of growth, working closely with senior leaders and agency partners.


What You'll Do


Lead and deliver press office activity across restaurant openings, expansion and corporate communications Manage media enquiries, including reactive and issues-based PR, with professionalism and clarity Develop and distribute press releases, media pitches and business announcements Build and maintain strong relationships with journalists across trade, business, regional and deals media Partner with the Marketing Director and CMO to shape the corporate narrative and communications calendar Oversee crisis communications, reputation management, awards and leadership profiling Monitor and analyse media coverage and performance against benchmarks and ROI Manage PR budgets, agency relationships and collaborate with marketing, brand and social teams to ensure consistent, integrated messaging

What You'll Bring


Strong experience in a Press Officer or similar PR role, agency-side or in-house A proven track record across corporate, consumer and public affairs PR Experience within food, beverage or hospitality, ideally QSR Established relationships with trade and corporate media Confidence handling reactive media and sensitive situations in fast-paced environments Excellent writing, storytelling and communication skills A curious, creative and commercially minded approach Strong organisational skills with the ability to manage multiple priorities to deadline

Benefits


Competitive salary Private healthcare + Life assurance 33 days holiday (including bank holidays) + your birthday off Career development and progression opportunities Access to wellbeing and lifestyle benefits through our platform Cycle to work scheme and gym discounts

At Popeyes, everyone counts. Inclusivity and respect sit at the heart of who we are, and we strive to create a place where everyone can be their true self. That's why we assess each application on the aptitude to do the job - and nothing else.