At HR Wallingford, we design smart, resilient solutions across the natural and built environments to help everyone live and work more sustainably with water. By harnessing research, data insights and the power of our collective expertise, we help the world to better understand the changing influence and impact of water.
Our newly created Software Solutions Division is responsible for developing, productising, and taking to market a broad range of software products. The Product Marketing Manager will be embedded within the Software Solutions Division while reporting into the Marketing and Communications team to ensure continued professional development and alignment with the broader HR Wallingford brand.
This is an important role in the evolution of the Software Solutions Division and will head the development and implementation of best-practice product marketing plans, guiding generation campaigns and managing product launches to accelerate market adoption and sales growth.
This individual contributor role requires candidates to be able to work independently with a strong commercial focus and experience in software product marketing.
Key responsibilities include developing and executing a comprehensive product marketing strategy, including product launches, market research and sales enablement. You will develop and implement communication strategies, including writing compelling content, managing digital campaigns, social media, and website content. Building customer engagement, managing the marketing budget, and reporting on marketing activity performance will also be important parts of the role.
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