Job Description

Sales & Marketing Executive

Overview

PAU Adventure Ltd is a diverse and energetic company with a passion for cycling and running at its heart, and which prides itself on delivering world class customer service in all its endeavours. The PAU group includes PAU Run & Ride store and PAU Cafe at Trentham, Stoke on Trent, PAU Toll Services (at Penmaenpool Tollbridge), PAU Expeditions (Duke of Edinburgh Award Expeditions and Training across the UK) and Leadout (Events Management), we're also proud to have launched Project PAU in 2024 through which, along with our ambassador, Sir Bradley Wiggins, we're supporting a team of junior cyclists in their quest to achieve Olympic success.

The Role

We are seeking a dynamic and results-driven Sales & Marketing Executive to collaborate with our E-Commerce Manager, Sales Director and other business leaders and to lead further development of our brand, working to structure and maximising sales initiatives across the company. This is a stand-alone role which will become key to driving revenue growth, developing strategic relationships, and ensuring the successful execution of sales strategies. The ideal candidate will possess a strong background in sales, with the confidence to lead and the ability to analyse market trends and adapt strategies accordingly. the successful candidate will demonstrate a strong desire to progress their career towards Marketing Manager.

You'll need to drive to our various business locations from time to time and will need to have use of your own vehicle. Travel outside the Stoke on Trent area will be limited, but you should be prepared for occasional trips to Dolgellau, North Wales and to UK race venues to support Project PAU.

Responsibilities

Our Marketing Executive will need to:

Work alongside the E-Commerce Manager and collaborate with Directors to create and deliver annual marketing plans for all products and services currently offered in each business area. Track sales and success data to evidence achievement of individual business targets. Share weekly, monthly and annual sales reports with Directors to reflect various statistics of each PAU business. Develop mutually beneficial relationships with sports and recreation brand ambassadors to drive PAU brand awareness, building and maintaining long term customer relationships. Work closely with business managers to create campaigns and to revisit and reinvigorate previous successful inhouse campaigns Collaborate with business managers at all locations to promote the PAU brand and drive profitability through in-store promotions, seasonal offers, events such as comedy nights, guest speakers, local cycling and running events, etc. Align with the Events Director to ensure that all up and coming events are well advertised both internally and via our various social media channels. Design and manage email campaigns to attract sales and event bookings. Build and maintain excellent working relationship with all internal departments. Proactively seek out product training for yourself to grow and maintain your product knowledge. Collaborate with managers to address and resolve customer complaints and to streamline processes to reduce the volume of complaints encountered. Communicate compliments and complaints feedback to business managers. Adhere to all company policies and procedures.

Skills

A relevant degree, such as MSc in Management & Marketing and/or Digital Marketing Certification coupled with at least 3 years experience in a similar role (not negotiable). Strong business sense and industry awareness. Proven ability to articulate the distinct aspects of products and services and to position products against competitors Demonstrable experience of achieving growth and having consistently met or exceeded sales and growth targets. Ability to design and implement strategic sales plans that lead to expansion of the company's customer base and ensure its strong presence in the field. Proven ability to drive the sales process from plan to close. Excellent monitoring, coaching and people management skills. Excellent verbal and written communication. Proficient in delivering presentations to prospective clients both face to face and via electronic platforms.

Must hold a current UK driving licence.

If you are passionate about running and cycling and skilled in marketing and driving sales success and if you possess the necessary skillset, you may be the person we're looking for to fill this exciting opportunity at PAU.

#marketing #PAU #running #parkrun #cycling #britishcycling

Job Types: Full-time, Permanent

Pay: From 28,000.00 per year

Benefits:

Company events Company pension Cycle to work scheme Discounted or free food Employee discount Flexitime Free parking On-site parking Store discount Work from home
Schedule:

Monday to Friday Weekend availability
Education:

Bachelor's (required)
Experience:

Direct marketing: 2 years (preferred) Sales: 3 years (preferred)
Licence/Certification:

Driving Licence (required)
Work authorisation:

United Kingdom (required)
Work Location: Hybrid remote in Stoke-on-Trent ST4 8JG

Reference ID: SME-Aug25