Job Description

Role Overview

We are seeking a collaborative and results-oriented Senior Account Director to oversee a portfolio of key client accounts and contribute to pre-sales and business development initiatives. The successful candidate will have a strong focus on fostering relationships, strategic planning, and applying digital expertise to deliver outstanding service and growth opportunities. This role values excellent communication skills, organisational ability, and an enthusiasm for navigating the dynamic digital landscape.

Key Responsibilities

Client Engagement & Relationship Building

Cultivate and maintain positive client relationships, serving as the main point of contact for assigned accounts. Ensure client satisfaction by consistently delivering value and responding to feedback to improve service quality. Act as a trusted partner to clients, understanding their unique needs and goals.

Strategic Vision & Implementation

Develop account plans that align with client and agency goals. Work alongside internal teams to bring campaigns and projects to life. Offer clients creative and strategic solutions informed by current market trends.

Pre-Sales & Business Growth

Collaborate with internal teams to craft compelling proposals and presentations for potential clients. Participate in client discovery sessions to tailor solutions to their needs. Identify opportunities for growth within existing accounts and assist in onboarding new ones. Present ideas and strategies in a clear and engaging manner.

Digital Expertise

Advise clients on digital marketing strategies, platforms, and tools to meet their objectives. Ensure strategies are informed by data and up-to-date with emerging digital trends.

Collaboration with Project Teams

Partner with project managers to ensure the seamless delivery of client projects. Facilitate communication between clients and internal teams to maintain alignment and shared expectations. Provide support in maintaining timelines and budgets while representing client interests.

Financial Management

Oversee account budgets, monitor financial performance, and ensure profitability. Share financial insights and updates with clients and internal stakeholders.

Market Insight

Stay informed about industry trends and market dynamics to proactively meet client needs. Offer strategic advice based on an understanding of competitive landscapes.

Skills & Competencies

Core Competencies:

Proven ability to build and sustain strong client relationships. Strategic thinker with the ability to execute and achieve tangible results. Experience in business development, including proposal creation and client acquisition. Expertise in digital marketing and data-informed decision-making. Strong organisational and time-management skills. Financial literacy, with experience of developing profitable revenue streams. Proactive approach to problem-solving and delivering tailored solutions.

Technical Skills:

CRM software proficiency (e.g., HubSpot, Salesforce). Ability to analyse client and market data. Familiarity with digital platforms like Optimizely. Basic knowledge of AI tools for efficiency, such as ChatGPT. Experience using project management tools like JIRA. Strong presentation and storytelling skills. Understanding of digital marketing tools and strategies.

Qualifications & Experience

Empathy for the challenges faced by digital marketeers is more important than specific account management experience. Previous experience in a digital agency environment is preferred, as it will support a strong understanding of fast-paced, client-focused project delivery.

What we offer:

Hybrid working model with flexibility to work remotely or from our Liverpool City Centre office, flexible hours with core working times. 25 days of holiday increasing with length of service, plus bank holidays and the option to buy / sell holidays Birthday day off Competitive salary Employee pension scheme with Royal London Structured onboarding process and ongoing professional development programme Regular social events and wellbeing activities Private health insurance with access to a full suite of medical, dental and wider well-being benefits and mental health support with Able Futures Free mental health, financial, nutritional and PT support and specialist coaching (inc. Menopause, post maternity and Divorce / Break up) through Reechus Cycle-to-work scheme and Electric Vehicle Salary Sacrifice Scheme Personal sustainability allowance Volunteering day and access to the OnHand volunteering app Options for a travel loan and discounted parking Client and recruitment referral bonus

Inclusion and Diversity

We celebrate equality and diversity and strive to provide an environment where everyone can thrive. As an equal opportunities employer, we do not discriminate on the grounds of gender, sexual orientation, marital or civil partner status, gender reassignment, pregnancy, maternity, race, nationality, religion or belief, disability, or age. If you require any adjustments during the recruitment process, please let us know. Join us and be part of a forward-thinking team where you can do some of the most rewarding work of your career!





Apply today to embark on this exciting journey with us.