Senior Customer Journeys Executive (digital Demands Marketing)

London, United Kingdom

Job Description


What you\xe2\x80\x99ll be doing\xe2\x80\xa6

This role is central to delivering against targets focused on optimal customer acquisition, engagement and conversion, using a fully integrated and data-informed approach. Our mission is to devise and implement transformative digital strategies that harness top-of-funnel demand across our global portfolio, and to nurture those audiences through to purchase, predominantly through paywall models, reader registration models, newsletter sign-up approaches, engagement strategies and broader means of consumer lead generation.

As the Senior Customer Journeys Executive (Digital Demands Marketing) you will be responsible for acquiring subscribers prospects and driving \xe2\x80\x98unknown\xe2\x80\x99 to \xe2\x80\x98known\xe2\x80\x99 users to drive subscription conversion. You will help support by managing the day-to-day running of our registration strategy, implementing tests and initiatives to improve registration conversions rates and the percentage of active registered users on our website. You will help to increase readers\' engagement and drive them to the subscriptions ecommerce funnel. As well as this, you will regularly review and report on team performance against targets on key metrics and suggest optimisations and areas for improvement

Experience that will put you ahead of the curve\xe2\x80\xa6

  • Experience of direct marketing, with a focus on subscription paywalls and digital performance marketing channels
  • Experience in delivering content marketing strategies aligned to key objectives
  • Intuitive understanding of customer journeys and relationships with audiences from a customer-first perspective
  • Highly numerate and capable of investing marketing budget efficiently to build annual recurring revenues inline with company strategy
  • Brand affinity and subject interest
What\'s in it for you\xe2\x80\xa6

We have a number of awesome perks available to our staff. We offer huge opportunities to learn and develop, whether through professional qualifications, exposure to incredible business projects or informal lunch & learns, hosted by your colleagues. We have a fantastic culture where we really do care about our people and want everyone to succeed. Varied roles mean you\xe2\x80\x99re not pigeonholed in to one finite area but get the opportunity to develop a wide range of skills and experience

And to top it all off, not only do we offer unlimited holiday because we trust you to manage your workload and time but we also offer a share in our success whereby every member of staff receives a profit pool bonus at the end of our financial year

*Internal Job Family P6

Please note this positions salary is up to \xc2\xa335,000

Who are we\xe2\x80\xa6

We\xe2\x80\x99re Future. We\xe2\x80\x99re 3000+ colleagues over 250+ brands speaking to 400 million people every month across the globe through websites, events and magazines. We\xe2\x80\x99ve got ambitious plans that build on our growth momentum and unlock new opportunities and we\xe2\x80\x99re looking for talented people who want to be a part of it.

Want to know more\xe2\x80\xa6

Our Future, Our Responsibility - Inclusion and Diversity at Future

We have a voice and we\xe2\x80\x99re going to use it. We promote diversity and inclusion not just in our recruitment processes, but everything we do. We\xe2\x80\x99re an equal opportunity employer and we will continue to ensure our recruitment process is free of bias and our workplaces are inclusive, positive, free of discrimination and respecting of all backgrounds and beliefs. Our culture is underpinned by our values and employees - current and future - are treated with respect and fairness. Find out more about Our Future, Our Responsibility on our website.

Future Publishing

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Job Detail

  • Job Id
    JD2977215
  • Industry
    Not mentioned
  • Total Positions
    1
  • Job Type:
    Full Time
  • Salary:
    £35000 per year
  • Employment Status
    Permanent
  • Job Location
    London, United Kingdom
  • Education
    Not mentioned