Senior Digital Marketing Executive Paid Search

Leicester, United Kingdom

Job Description

Job Category: Marketing
:
We are looking for a Senior Digital Marketing Executive to join our eCommerce Digital Marketing team, focusing on Paid Search! Based at Next Head Office in Enderby, Leicestershire with a competitive salary range starting from 39,474 and great benefits!
At NEXT, not only are we one of the UK's largest fashion retailers, but we're also one of the largest listed companies, full-stop. Selling our products and thousands of world-famous brands, both in-store and online UK and Internationally. What's more, we're growing. Fast. And it's the kind of growth and investment that is exciting for everyone in our business.
Paid Search is a major element of NEXT's marketing activity, both here in the UK and internationally. Our Paid Search team plays a key part in maximising our online sales by driving targeted traffic through paid advertising campaigns.
About the role
As a Senior Marketing Executive specialising on the Paid Search channel, you will report into the Media Buying Manager and work within the eCommerce department. You will be responsible for developing and delivering paid search activity in international markets, in order to deliver incremental revenue and profit via the channel across multiple search networks (Google, Bing, plus any other relevant networks for our international markets). You will work closely with our media agency and key search partners to deliver profitable performance campaigns.
What else is involved?

  • Working alongside key internal stakeholders, plan and execute performance campaigns.
  • Execute effective strategies to increase product visibility, improve rankings, and drive traffic to our product listings across multiple domains.
  • Manage the relationship with the media agency & key search partners
  • Monitor & work with the agency to optimize all activity.
  • Work with the partners to explore new and innovative opportunities
  • Work with the marketing and commercial trading teams.
  • Manage the reporting for your channel
  • Regularly present key campaign findings/insight identified.
  • Stay up to date with the digital media landscape
You'll be doing all this from our Leicestershire Head Office. Our offices are inspiring, yes. But we understand that life happens. So, we're big on making sure your work, works for you which is why we offer hybrid working. This role currently offers 3 days a week in the office, and 2 from home.
What we're looking for
  • Senior experience of digital performance media channels, including proven experience within the Paid Search field
  • Strong numeracy and excel skills
  • Experience of planning and optimising across performance digital media channels
  • Experience of managing search partners and/or agency relationships
  • High attention to detail
  • Logical - finds it easy to problem solve
  • Able to work accurately at pace.
  • Collaborative and works well as part of a team
  • Strong technical knowledge is essential. Knowledge of the SA360 platform would be an advantage.
  • Experience of multi language activity would be an advantage.
Bring your energy. Play to your strengths. Make things bigger and better than before. Let's Take It On.
About Us: You know Next, but did you know we're a FTSE-100 retail company employing over 35,000 people across the UK and Ireland. We're the UK's 2nd largest fashion retailer and for Kidswear we're the market leader. At the last count we have over 500 stores, plus the Next Online and it's now possible to buy on-line from over 70 countries around the world! So we've gone global!
About the Team:
  • 25% off most NEXT, MADE*, Lipsy*, Gap* and Victoria's Secret* products (*when purchased through NEXT)
  • Company performance based bonus
  • Sharesave scheme
  • On-site Nursery available; OFSTED outstanding in all areas
  • 10% off most partner brands & up to 15% off Branded Beauty
  • Early VIP access to sale stock
  • Access to fantastic discounts at our Staff Shops
  • Restaurants with great food at amazing prices
  • Access a digital GP and other free health and wellbeing services
  • Free on-site parking
  • Financial Wellbeing - Save, track and enhance your financial wellbeing
  • Apprenticeship - Grow and develop on the job whilst gaining a qualification
  • Direct to Work - Discount online and instore, collect your items the next day for free from your place of work or local store
  • Support Networks - Access to Network Groups to empower and celebrate each other
  • Wellhub - Discounted flexible monthly gym memberships, with apps, PT sessions and more
Conditions apply to all benefits. These benefits are discretionary and subject to change.
We aim to support all candidates during the application process and are happy to provide workplace adjustments when necessary. Should you need support with your application due to a disability or long-term condition, feel free to get in touch with us by email headoffice_careers@next.co.uk (please include 'Workplace Adjustments' in the subject line), or call us on 0116 284 2486 and leave a voicemail.

Skills Required

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Job Detail

  • Job Id
    JD4077216
  • Industry
    Not mentioned
  • Total Positions
    1
  • Job Type:
    Full Time
  • Salary:
    Not mentioned
  • Employment Status
    Full Time
  • Job Location
    Leicester, United Kingdom
  • Education
    Not mentioned