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Background
The Senior Insights Director sits within the Global Research and Insight team and will work closely with the Global Strategy and Account teams in Carat, Dentsu X and iProspect. This role will lead client insight projects internally and directly with clients, create content for pitches and thought leadership as well as developing insight solutions and best practice that can be scaled across our network.
We work in a fast-paced environment, and therefore applicants will need to be comfortable picking up quick turn-around projects and being able to prioritise work in order to deliver best in class analysis and insights.
We are looking for someone creative who can think outside the box right from planning a research programme through to analysis and delivery of the insights and new solutions that will provide maximum client business impact. The new approaches developed could be through repackaging current deliverables and/or via new techniques and methodologies. We are looking for someone that has experience in cultural insights, strong critical thinking when it comes to using AI solutions and is a strong storyteller.
Key AccountabilitiesDirect client facing work, liaising with CMI Teams and representing insight in current client and new business presentations.
With a focus on research, insight, evaluation, and performance you will be proactive in managing and developing relationships directly with our clients and stakeholders
Ensuring that the Global Strategy Team are fully supported in all cross sell and upsell, client discussions on insight, research, and communications measurement.
Support Dentsu Media teams in the markets with relevant knowledge about, and application of Global Research projects and tools. This includes proactively engaging this community
Design and delivery of multi-market research and insight to support new business pitches
Development and delivery of thought leadership pieces with support from strategy and marketing
Roll out of Research & Insight products for the global teams and across the network from conception to delivery
Professional SkillsThis is a client facing role so we are looking for someone comfortable to develop direct relationship with clients.
Ability to design research solutions and be creative with a variety of different data sets (including digital) and methodologies
Exposure and experience using AI solutions - imperative critical thinking
Experience and keen interest in cultural insights and cultural intelligence
Strong story telling skills and strong creativity when it comes to data mining
Proven history in media, communications and generating consumer insights
A good understanding of the wider aspects of commercial marketing and business
Ability to generate professional client relationships and gain trust at the highest level
High quality presentation skills and strategic selling skills
Good project management skills and ability
Highly collaborative, able to develop teams and work across countries and disciplines
Interest in popular culture and innovation
Working with us
Joining dentsu international, you'll join a team of 46,000 people. It's an opportunity to produce career-defining work. Along the way, you'll team up with inspiring colleagues and encounter a richness of clients, cultures and experiences. We offer exciting challenges, memorable experiences and opportunities to shape your future.
Inclusion and Diversity
We're proud to be different and that starts with our people. We believe in equal opportunities for everyone. We won't define people by their race, gender, sexual-orientation, age or disability. Individuality is what makes us great, we want everyone to bring their full self to work and create something amazing. That's what we care about.
So, whether you're joining us, or looking to move to a different part of the business, we work hard to make sure we create equal opportunities for everyone.
Our 8 ways
We are dentsu. As champions for meaningful progress, we help our clients to win, keep and grow their best customers with best-in-class services and solutions in media, CXM, and creative.
With more than 46,000 dedicated specialists teaming across 145 markets, our '8 ways' shape and guide the way we do things here, so that, together, we can achieve the 'never before' for our clients, for society and for each other.
We dream loud.
We inspire change.
We team without limits.
We all lead.
We make it real.
We climb high.
We choose excitement.
We are a force for good.
We are dentsu
#LI-Hybrid #LI-Dentsu
Location:
London
Brand:
Global Media
Time Type:
Full time
Contract Type:
Permanent
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