Job Description

TransferGo is a growing fintech scale-up on a mission to make the world a fairer place for migrants. We strive to provide tailored, more affordable financial services that make people's hard-earned money go further. Now in our 13th year, with close to 400 employees in offices across Europe and the UK, we're crafting a brilliant, relevant product that makes a difference in people's lives and the well-being of their families.
We've come this far by building a talented, diverse workforce on a fair culture and our strong values. Having this strong team of employees, we can serve those who really need our product to make their lives better.
SEO Lead will own and drive TransferGo's global SEO and ASO strategies, shaping how millions of users discover our products across web and app platforms. This role combines technical expertise, content scaling, and AI-driven workflows to deliver measurable growth in high-intent traffic and app store visibility. Working closely with cross-functional teams and agencies, the SEO Lead will be responsible for building scalable programmatic solutions, optimising technical performance across 30+ locales, and ensuring our organic channels directly contribute to customer acquisition and long-term value.
Key Responsibilities

• Develop and execute global SEO and ASO strategies across web and app channels.
• Build and scale programmatic, intent-driven SEO templates.
• Manage technical SEO health across 30+ locales (indexing, CWV, hreflang, structured data, internal linking).
• Partner with Content & Localisation to deliver high-performing, localised content.
• Optimise app store listings with A/B testing and metadata refinement.
• Lead agencies, freelancers, and internal stakeholders to deliver against SEO/ASO goals.
• Build high-intent content assets (e.g. tools, calculators, glossaries).
• Implement AI-assisted workflows for research, clustering, optimisation, and reporting.
• Benchmark against leading players (Wise, Revolut, Remitly) and identify opportunities.
• Report regularly on performance and tie SEO/ASO efforts to business outcomes.

Candidate Profile
Must-have experience:

• 5+ years in SEO/ASO with international, multi-language environments.
• Strong technical SEO expertise (CWV, hreflang, structured data, crawling, rendering).
• ASO skills (metadata, A/B testing, localisation).
• Experience managing 1000+ page sites across 10+ locales.
• Proficiency with WordPress (Gutenberg), GA4, GSC, Ahrefs/Semrush, RankMath.
• Hands-on experience with AI in SEO (prompt engineering, automation, clustering).

Nice-to-have:

• Core Web Vitals optimisation expertise.
• Fintech, regulated industries, or marketplace experience.
• Experience in corridor-based businesses (e.g. money transfer, parcel delivery).
• Additional language skills (PL, UA, TR, LT, RO, DE).

Personal traits:

• Analytical, data-driven, and execution-focused.
• Curious, autonomous, and collaborative.
• Able to manage complexity and competing priorities.
• Challenger mindset with strong appetite for learning and experimentation.

What We Offer:

• Competitive Salary: Starting from EUR4170 - EUR5650 (gross) per month, depending on experience
• Comprehensive Benefits: Including a generous holiday allowance, competitive healthcare insurance, and a wellbeing package from day one
• Annual Development Budget: EUR1,000 to invest in your personal and professional growth
• Hybrid Working Environment: Flexibility to work from home and in the office, with most team members in the office 2 days a week
• Pet-Friendly Office: If you're near one of our offices, bring your furry friend along!
• Inclusive Culture: Regular in-person events, fostering a strong sense of community and collaboration
• Empowerment and Ownership: We believe in empowering our people to take initiative and drive meaningful change

At TransferGo, we are committed to the equal treatment of all current and prospective employees. We will not tolerate discrimination on the basis of age, disability, sex, sexual orientation, pregnancy and maternity, race or ethnicity, religion or belief, gender identity, marriage, civil partnership or any other protected category. We are proud of our diverse and inclusive culture and we strongly encourage suitably qualified applicants from a wide range of backgrounds to apply and join TransferGo. We look forward to meeting you!
Please note that all data collected will be handled in accordance with our candidates privacy policy ( ) and will only be used for the purpose of evaluating your candidacy. The data will be securely stored and deleted according to retention timeframe set in the candidates privacy policy. If you have any questions or concerns regarding this, please feel free to reach out by replying or via dpo@transfergo.com

Skills Required