Job Description

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Senior Research Executive, Quantitative

Job Requisition ID: 28309
Job Closing Date: 21st September 2025
London, GBR, W1A 1AA
JOB DETAILS
JOB BAND: C
CONTRACT TYPE: 12m Fixed Term Contract, Full-time
DEPARTMENT: BBC World Service - Audience Insight
LOCATION: BBC Broadcasting House, London - Hybrid
PROPOSED SALARY RANGE: 31,800 - 41,800 depending on relevant skills, knowledge and experience. The expected salary range for this role reflects internal benchmarking and external market insights.
We're happy to discuss flexible working. If you'd like to, please indicate your preference in the application - though there's no obligation to do so now. Flexible working will be part of the discussion at offer stage.
JOB PURPOSE
Join the BBC World Service Audience Insight team to shape global understanding of our reach and impact. As a Senior Research Executive, you'll lead quantitative audience and social research projects that inform strategic decisions and help grow BBC's global audience.
The post holder will get to work on the BBC's Global Audience Measure (GAM), which measures the BBC's weekly audience and impact each year, around the world, and involves building a single customer view of the business through merging multiple data sources and methodologies.
The Global Audience Measure is a key measure of the BBC and BBC News' performance globally, which directly informs future, and long-term business decisions. You will be involved in all stages of research, from commissioning and survey design to overseeing fieldwork, analysing data, and debriefing to editorial leadership.
WHY JOIN THE TEAM:
Be part of a team that drives the BBC's global news strategy through data. The BBC World Service makes up the biggest share of the BBC's International News services, delivering news in English and 41 other languages to hundreds of millions around the world across digital, TV and audio platforms - including in hard-to-reach markets across Asia, Africa, Europe and the Americas. In this role you will work on high-impact projects like the Global Audience Measure, and collaborate with diverse colleagues, and develop your skills in a supportive, inclusive environment.
YOUR KEY RESPONSIBILITIES AND IMPACT:

• Manage audience research projects end-to-end, including commissioning, survey design, fieldwork oversight, and analysis. Our quantitative research projects focus on hard-to-research markets outside of Europe and North America, and we use face-to-face methodologies (CAPI) as well as online methodologies when possible.
• Analyse large survey datasets and digital analytics data to generate actionable insights.
• Communicate findings to stakeholders across editorial, product, and business teams.
• Collaborate with colleagues across the Audiences team, leading and supporting projects.
• Contribute to the BBC's strategic understanding of global audiences.

YOUR SKILLS AND EXPERIENCE
ESSENTIAL CRITERIA:

• Deep knowledge of quantitative research methodologies, especially face-to-face and phone interviewing.
• Proven experience managing impactful research projects.
• Ability to synthesise insights from multiple sources into strategic recommendations.
• Strong communication and stakeholder engagement skills.
• Interest in international news and global media audiences.

DESIRED BUT NOT REQUIRED:

• Familiarity with media industry standard audience measurement approaches.
• Experience with digital analytics tools.
• Understanding of qualitative research techniques.
• Appreciation of global cultures and current affairs.
• Experience working in international or cross-cultural environments.

If you can bring some of these skills and experience, along with transferable strengths, we'd love to hear from you and encourage you to apply.
Disclaimer
This job description is a written statement of the essential characteristics of the job, with its principal accountabilities, incorporating a note of the skills, knowledge and experience required for a satisfactory level of performance. This is not intended to be a complete, detailed account of all aspects of the duties involved.
Please note: If you were to be offered this role, the BBC will conduct Employment screening checks which include Reference checks; Eligibility to work checks; and if applicable to the role, Safeguarding and Adverse media/Social media checks. Any offer made is conditional on these checks being satisfactory.
For any general queries, please contact:
Redeployment
The BBC is committed to redeploying employees seeking suitable alternative employment within the BBC and they will be given priority consideration ahead of other applicants. Priority consideration means for those employees seeking redeployment their application will be considered alongside anyone else at risk of redundancy, prior to any individuals being considered who are not at risk.
Information at a Glance
This is your BBC
At the BBC you can create and innovate in an inclusive environment while contributing to some of the world's best loved content, and the BBC's mission to inform, educate and entertain.
Life at BBC
Here you will benefit from:

• Fair pay and flexible benefits including a competitive salary package, a flexible 35-hour working week, 25 days annual leave with the option to buy an extra 5 days, a defined pension scheme and discounted dental, health care and gym.
• Excellent career and professional development.
• Support in your working life, including flexible working which you can discuss with us at any point during the application, selection or offer.
• A values-based organisation where the way we do things is important as what we do.

Benefits may vary if you are joining on an FTC basis.
Learn more about life at the BBC and our values in our candidate pack.
You belong
We have a working environment where we value and respect every individual's unique contribution, so all our employees feel that they can belong, thrive and achieve their full potential.
We want to attract the broadest range of talented people to join us. The more diverse our workforce, the better able we are to respond to and reflect our audiences in all their diversity.
We welcome applications from individuals, regardless of age, gender, ethnicity, disability, sexual orientation, gender identity, socio-economic background, religion and/or belief.
Find out more about diversity, inclusion and belonging in our strategy below.
Disability confident
We are a disability confident employer. If you need to discuss adjustments or access requirements for the interview process, or to carry out this role, please contact us via email and we'd be happy to discuss:
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