Job Description

Job Summary

Are you passionate about Search and looking for the next challenge? Do you want to make an impact in a growing Digital Marketing agency? We are searching for a talented, motivated individual to join our team as our new SEO Executive.

As part of the continuous growth of the business, we now have an exciting opportunity to join our team as our SEO Executive, to work within our Delivery team and wider departments to implement cutting edge strategies to ensure our clients have the best organic visibility. This includes pushing boundaries in Answer Engine Optimisation (AEO) - ensuring our clients are discoverable in AI-powered and voice-driven search experiences.

Duties will involve managing the online presence for various clients with a strong focus on SEO, whilst working alongside other channels.

We're serious about building our business and we believe now is a fantastic time for someone to join us in this role, as we continue through a period of sustained growth and evolution. Come and be a pivotal part of our journey!

Key Responsibilities

Planning monthly SEO campaign work and regularly reviewing performance, based on each of our clients business objectives and channel goals Executing campaign work for a variety of different businesses with varying budgets and business objectives Analyse and implement on-page and off-page SEO strategies to increase keyword rankings & grow organic traffic Perform regular SEO health checks and audits Implement AEO strategies to improve visibility in AI-powered search results (e.g. Google's SGE, Bing Copilot, ChatGPT-style engines) Conducting competitor and market research, to determine how an online presence can best tackle climbing up the rankings Design and deliver an SEO strategy, working alongside the rest of the marketing team (especially for multi-channel campaigns) Report on marketing campaign performance, focusing on key business objectives and suggesting the best way forward Evaluating the user experience of the online customer journey and on-page performance Optimise website content & technical site set up for featured snippets, People Also Ask results, and structured data to support AI and voice-driven answers Liaising with our Account Managers & clients where required, ensuring we maintain our strong relationships Monitor and analyse website performance using SEO tools such as Google Analytics, Google Search Console, Microsoft Clarity and third-party tools Ability to set up Google Analytics & Tag Manager on websites to enhance the available tracking data Leverage industry tools such as SEMRush, Screaming Frog, Sitebulb & others Conduct keyword research and analysis to identify opportunities for organic growth Working with our content writers to improve website copy, including metadata, headers, and other fundamentals are optimised to improve search engine rankings Collaborate with content creators to ensure SEO & AEO best practices are applied to new and existing content Prepare and present regular performance reports to clients and internal stakeholders Assist in the analysis and development of SEO & AI-friendly website structures and user-friendly navigation

What We Need From You

Proven experience as an SEO Executive or similar role, ideally in an agency environment Strong understanding of SEO principles, search engine algorithms, and ranking factors Awareness of AI/AEO and how it differs from traditional SEO Stay up-to-date with the latest SEO trends, algorithm updates and best practices Proficiency in Digital analytics tools such as Google Analytics, Google Search Console, Microsoft Clarity, Moz, ProRankTracker, Screaming Frog, Semrush & Peec.ai Experience with website analytics and data analysis Knowledge of CRO and how this blends with SEO is beneficial, although not essential Strong problem-solving attitude and capability with a "can do" mindset Positive, proactive individual who always strives to be better and deliver results Excellent interpersonal and communication skills Track record troubleshooting campaigns and delivering top ranking results Ability to 'spin many plates', working on multiple campaigns at one time
We will consider a candidate who is not yet a fully fledged expert in SEO, although the preferred candidate will have had first-hand experience working on Search campaigns.

We are committed to staff development and regularly work alongside our team to ensure we're always learning and improving.

What We Can Offer You

Exposure to a large variety of marketing channels An environment where no two days are the same with constant variety A hands-on, agile and consistent approach to training and development Opportunities for role progression and career advancement Collaboration between a team of experts always striving to deliver the best Be part of a forward-thinking agency pioneering AEO strategies to future-proof client visibility in an AI-first search world

What To Expect

Echo is one of the fastest-growing digital marketing agencies in Cambridgeshire. We work closely with our clients to help them achieve the best possible online presence so they can get noticed and reach their full potential. We work with businesses of all shapes & sizes, with each day presenting a new opportunity and challenge!

Ever since Echo started in 2012, we've been consistently growing and improving as a business. We have high ambitions and because this is a new role, there is ample room for career development as our requirements increase.

You'd be joining our team of passionate digital marketing and website design professionals who work hard to deliver real results for our clients. We're a team of like-minded, approachable people all with the same drive to be the best.

We champion a culture of innovation and out-of-the-box thinking, making sure we have fun along the way. From monthly team lunches to content-packed weekly meetings, we're dedicated to building an enjoyable and supportive work environment that never fails to have a 'glass half full' approach to work.

Our Values

Our mantra is to "Be Better" and we encourage all of our team to consistently improve and develop. Below are the values that are most important to us:

Be the Best - Always positively strive to be better Be a Go Getter - Relentlessly chase success for our clients Be Straightforward - Always keep it simple Be Daring - Think differently, creatively and challenge the norm Be Responsible - Look after and care about our team, clients and projects

Perks

To find out what Echo is all about and the benefits we offer, you can see a snippet below and more details directly on our website -

Team outings, social events and a friendly workplace Flexible working times Industry related events (both internal and external) Free gym membership 31 days annual leave Extra day off for your birthday Flexible bank holiday use Employee pension scheme Casual dress On site parking Published salary banding & pathways Personal development plans with regular reviews Regular training courses, sessions and resources Cycle to Work scheme Free flu jabs Free eye tests Huge range of office snacks
Job Types: Full-time, Permanent

Pay: 25,000.00-36,000.00 per year

Benefits:

Additional leave Casual dress Company events Company pension On-site parking Work from home
Ability to commute/relocate:

Peterborough: reliably commute or plan to relocate before starting work (preferred)
Experience:

SEO: 1 year (preferred)
Work Location: In person