Job Description

Digital Marketing & SEO Specialist (Hybrid)

Location:

Hybrid (Remote & On-site - Hornchurch, Ilford & Essex locations)

Hours:

30-35 hours per week (Flexible)

Salary:

Competitive, depending on experience

Job Type:

Permanent

About Us:

SimplyTeeth Essex is an established, family-run private dental group with a growing network of clinics across Essex, including Hornchurch, Ilford, Brentwood as well as Dubai, with more locations to follow. We pride ourselves on delivering exceptional patient care while rapidly expanding our services and presence locally.

We are seeking an experienced

Digital Marketing & SEO Specialist

to take ownership of our digital marketing strategy, driving online visibility, local search presence, and patient engagement across all our locations.

The Role:

This hybrid role is primarily remote but will require weekly on-site visits to our dental practices across Essex (e.g., Hornchurch, Ilford) to collaborate with the team, capture content, and implement local marketing initiatives.

The ideal candidate will have a strong background in SEO, digital content, and PPC, with at least 2 years of hands-on experience managing digital campaigns--particularly in a local service-based business.

Key Responsibilities:SEO & Website Management:

Manage and improve SEO across multiple locations (technical SEO, on-page & off-page). Conduct technical audits, keyword research, backlink analysis, and site optimization. Regularly update and maintain WordPress websites to ensure optimal performance. Prune, optimise, and refresh older blog content to maintain SEO relevance. Implement structured data/schema and enhance website crawlability.

Local SEO:

Optimize Google Business Profiles, Google Maps listings, and local citations. Manage and improve local rankings and drive location-based search traffic. Support online reputation management and local reviews strategy.

Content & Blogging:

Write engaging, SEO-friendly blogs and website content targeting dental patients. Plan and schedule blog content aligned with seasonal campaigns and patient interests. Collaborate with clinical staff to produce informative and shareable content.

PPC & Paid Ads:

Set up and optimise Google Ads campaigns to drive patient enquiries and conversions. Monitor and manage advertising budgets, reporting on ROI and campaign performance. Test and improve ad creatives and landing pages.

Social Media:

Manage content across Instagram, Facebook, LinkedIn, and TikTok. Grow followers, engagement, and brand awareness via organic and paid social media. Create content calendars and deliver consistent, on-brand messaging.

Analytics & Reporting:

Track and report on website traffic, search rankings, ads, and social media performance. Use tools like Google Analytics, Search Console, and SEO platforms (e.g., SEMRush, Ahrefs). Provide monthly performance reports and actionable marketing insights.

Skills & Experience:

Minimum 3 years of digital marketing & SEO experience. Strong knowledge of WordPress website management. Proficient in Technical SEO, On-page SEO, and Off-page SEO. Expertise in Local SEO, Google Business Listings, and Google Maps optimisation. Skilled in Google Ads, Google Analytics, Google Search Console, and Tag Manager. Excellent content writing and editing skills for blogs, landing pages, and social media. Experience with PPC campaign management and social media marketing. Competence with SEO tools such as SEMRush, Ahrefs, or similar. Highly organised, proactive, and results-driven. UK driving license and willingness to travel weekly to Essex-based clinics.

Desirable:

Prior experience in dental, healthcare, or local services sectors. Graphic design experience (e.g., Canva, Adobe Suite). Basic video editing and YouTube SEO knowledge.

Why Join Us?

Work with a fast-growing, family-run business with strong local roots. Hybrid flexibility with remote-first working and regular in-person collaboration. Lead digital marketing across multiple high-profile locations. Supportive, friendly team and a collaborative work culture. Career development opportunities as the business continues to expand.

How to Apply:

If you're passionate about digital marketing and looking to make a real impact in a growing business, we'd love to hear from you!

Apply via Indeed with your:

CV Salary can be discussed Examples of digital marketing/SEO campaigns you've worked on Short cover letter explaining why you're the ideal candidate
Job Type: Part-time

Pay: 16.00 per hour

Benefits:

Flexitime Work from home
Experience:

SEO: 2 years (required)
Work Location: Remote