Job Description

Overview:

Role Overview:

The Sales Manager will lead and develop the UK & Ireland sales team, ensuring that targets are met or exceeded while fostering strong customer relationships and identifying new growth opportunities. The role report to e UK&I Country Manager and other cross-functional teams to align sales initiatives with broader business goals and ensure operational excellence.
Responsibilities:

Key Responsibilities:

Sales Leadership:

Lead, develop, and manage the UK & Ireland sales team to deliver on financial targets and strategic objectives across food retail, industrial, and service markets.

Business Development:

Identify and pursue new business opportunities, develop key accounts, and expand CCR's footprint across relevant sectors.

Team Development:

Coach and support individual team members to maximize their performance and ensure capability building across the team.

Customer Relationship Management:

Build strong, long-term relationships with key customers and partners, ensuring customer satisfaction and loyalty.

Strategy Execution:

Translate the UK strategy into clear, actionable sales plans. Monitor market trends and competitor activities and provide strategic input to the Country Lead.

Sales Forecasting & Reporting:

Own sales planning, pipeline management, forecasting, and regular reporting on performance against targets.

Cross-Functional Collaboration:

Work closely with operations, service, marketing, and finance to ensure alignment and smooth execution of customer solutions and contracts.


Qualifications:

Key Performance Indicators for the role:

Sales & Revenue Performance

Achievement of annual sales revenue targets across food retail, industrial, and service segments Year-over-year sales growth (% increase) Gross margin performance by sector and customer group

Pipeline & Business Development

Value of new business opportunities added to pipeline monthly/quarterly Conversion rate from lead to closed deal (%) Number of new accounts acquired per quarter

Customer Relationship Management

Customer retention rate (%) Customer satisfaction or Net Promoter Score (NPS) Frequency of key account reviews and strategic account plans in place

Team Performance & Development

Achievement of individual and team sales targets Sales team engagement and retention rate Completion of development plans and training milestones for team members

Forecasting & Reporting Accuracy

Forecast accuracy (% variance between forecast and actual results) Timely and accurate submission of sales reports and forecasts

Strategic Execution

Execution of strategic sales initiatives as defined in annual plan Progress on cross-functional projects or improvement initiatives Contribution to market share growth in key sectors

Operational Efficiency

CRM usage compliance and data quality Cycle time from lead to deal closure * Internal process improvement initiatives led or contributed to