Job Description

Location: Clitheroe, UK

Salary: 12.56 per hour

Are you ready for your next opportunity?

What we're looking for

As a Showroom Sales Advisor, you will bring Ribble's brand to life by delivering exceptional customer experiences across every touchpoint, in-store, online, and beyond. You'll guide customers through their buying journey, offering expert advice, technical support, and a truly personalised service that reflects Ribble's premium standards.

Working closely with your Showroom Manager and the wider Customer Experience team, you'll balance in-store sales with digital coverage, providing support via video calls, call-back and email during quieter retail periods. You'll play an active role in maintaining the showroom environment, managing handovers, and ensuring every interaction reflects the passion and expertise that define Ribble Cycles.

This role suits a customer-focused individual with a genuine enthusiasm for cycling and a drive to deliver the highest levels of service.

Key areas of responsibility

Deliver exceptional service to every customer, both in-store and through digital channels. Guide customers through the buying process, providing expert advice on bikes, components, sizing, and specification options. Support showroom operations including stock presentation, visual merchandising, and maintaining brand standards. Carry out bike handovers and pre-collection checks, ensuring each bike meets Ribble's standards and customers leave confident and informed. Provide post-purchase guidance, helping customers with setup, accessories, and maintenance advice. Support the showroom team in achieving sales targets and customer satisfaction goals. Identify opportunities to improve the showroom experience and contribute to initiatives that enhance engagement and conversion.

Essential skills and experience

Retail or Customer Service experience. Exceptional communication and customer service skills with a proven track record. A strong team player and self-starter, used to working collaboratively to problem solve and provide exceptional service to our customers. Keen interest in cycling and a desire to deepen product and technical knowledge. Exemplary written and verbal communication skills, with a keen attention to detail. Organised, reliable, and detail-oriented with excellent time management. Willingness to learn and receive feedback. Comfortable supporting customers both in-store and through digital communication.

Desirable skills and experience

Experience in the cycling industry or a technical retail environment. Understanding of bicycle components and sizing. Experience working to sales targets. Familiarity with CRM or customer management systems.

Key Performance Indicators:

Individual and store sales performance. Quality and responsiveness of digital communications. Customer Satisfaction (CSAT) and showroom feedback. Conversion rate and consultation quality. Accuracy of handovers and customer documentation.

Benefits

33 days holiday including bank holidays (pro-rated for part time) 40% colleague discount 10% Friends & Family discount Cycle to work scheme Pension scheme Company sick pay Enhanced maternity and paternity pay Access to 'Unmind' mental health and wellbeing platform for you and your chosen plus one Monthly recognition scheme

About us

Buying a bike is something very special, whatever your budget. It is as much of a head purchase as it is a matter for the heart. Every detail from the frame design to gear ratios to wheel choice to colour will be researched.

The Ribble brand is underpinned by our true passion for cycling, our dedication to product innovation and a progressive, digitally-focused multi-channel customer experience. Through our UK-based R&D, design and manufacturing facility, we give our customers a world-class product range specific to their cycling needs. Our custom-built bikes are all hand-assembled by specialist mechanics at our HQ in Preston and are sold all over the world.

Award-winning products have always been at the heart of our brand, so we continue to invest heavily in new product development. We are also continuing to invest in our customer journey, both from a digital and physical perspective, with our team constantly evolving and strengthening the proposition.

We're extremely excited about the increased enthusiasm for cycling and look forward to taking the Ribble brand into the future with our exciting long-term growth strategy.

We have created a world-class team of authentic, innovative, passionate and tenacious professionals who put our customers at the heart of everything they do. Now is the perfect time to get on board and play a crucial role in the delivery of what is set to be a truly exciting future for us.

Interested? Please send your CV and any relevant supporting information to jobs@ribblecycles.co.uk

All personal details submitted to us will be treated with the strictest of confidence.

Equal Opportunities

We're an equal opportunity employer, which means we'll consider all suitably qualified applicants regardless of gender identity or expression, ethnic origin, nationality, religion or beliefs, age, sexual orientation, disability status or any other protected characteristic. We recruit and develop our people based on merit and their passion for creating better outcomes, and we're committed to creating an inclusive environment for all colleagues. During the application process, you'll be asked to share your personal characteristics and data with us. This helps us understand our audience so we can make sure we are doing everything we can to attract a diverse range of people and ensure our recruitment processes are fair and inclusive.

Job Types: Permanent, Full-time

Pay: 12.56 per hour

Benefits:

Company events Company pension Cycle to work scheme Employee discount Health & wellbeing programme On-site parking Referral programme
Application question(s):

Tell us about your passion for cycling? Do you have experience within the bike industry?
Experience:

retail or customer service: 1 year (required)
Work authorisation:

United Kingdom (required)
Work Location: In person