As social & content executive, you'll be responsible for our social media output. You need to be media-obsessed with your finger closely on the pulse of fashion and emerging digital trends. Working collaboratively with our Social & Brand Lead, you will develop the social media strategy with the aim of driving brand awareness, trust, follower growth, engagement, and revenue and lead of the strategy execution. Along with ownership of the brand aesthetic, perception, and tone of voice, you will need a strong understanding of what content is best aligned with the brand to showcase products to the highest level, while building brand perception, image and interaction. Always striving to elevate the brand from how we look.
Responsibilities
Creating eye catching social media content on including but not limited to, Instagram, TikTok, Facebook, Pinterest, YouTube, LinkedIn, and Twitter.
Maintaining the aesthetic of the brand.
Suggest and implement new ideas and growth techniques to drive follower growth, develop brand awareness, increase reach among our community and engagement per post.
Manage the social media schedule including posts, stories, live content.
Lead on the creation of new, trending content in response to viral fashion trends, and popular culture trends
Monitor, track, analyse and report on social performance, using tools / data from Shopify and Google Analytics.
Keeping an accurate track of posting schedule vs items gifted vs return on spend
Sources and implements commercially driven brand partnerships for promotions and giveaways.
Ensure all social media content and copy is in line with brand tone of voice
Excellent communication skills able to collaborate cross-functionally across marketing, creative, studio, buying, merchandising and eCommerce.
Be proactive and forthcoming.
Staying up to do date with industry best practice guidelines.
Qualifications
Strong knowledge of Instagram and all social media platforms.
Ability to multi-task, think pro-actively & creatively
Solid writing and speaking skills
Must be a team player with a positive attitude
Must have at least 2 years + experience
Excellent Admin & Organizational skills
Industry contacts would be useful but not essential
Job Type: Full-time
Pay: Up to 35,000.00 per year
Additional pay:
Quarterly bonus
Benefits:
Casual dress
Company events
Company pension
Employee discount
Enhanced maternity leave
Enhanced paternity leave
Free parking
On-site parking
Private medical insurance
Sick pay
Store discount
Work from home
Work Location: In person
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