Job Description

Long Rake Spar, Youlgrave, Derbyshire

About Us

Established in 1867, Long Rake Spar is the UK's largest supplier of specialist decorative aggregates. Operating from sites in Youlgrave, Derbyshire; Garston Docks, Liverpool; Prees, Shropshire; and Rye Harbour, East Sussex, our group includes four brands serving building merchants, landscapers, contractors, councils, garden centres, and consumers.

The Role

We are seeking an enthusiastic, creative, and strategically minded Social Media & Content Executive to manage and produce engaging digital content for our four brands.

This role focuses on creating high quality content and contributing to the digital presence of multiple brands. You will provide strategic input to campaigns and digital initiatives to ensure content aligns with business objectives and optimise our web and social media channels to increase brand awareness, customer engagement, and business growth.

You will be based at our Head Office in Youlgrave, with some travel to other sites or customer locations as required.

This role allows you to take responsibility of content creation and actively contribute to shaping the digital presence of multiple brands, working collaboratively with the marketing team to deliver campaigns and initiatives.

Key Responsibilities

Social Media & Content Creation

Create engaging content (imagery, video, copy) for social media channels and websites.

Schedule, post, and manage content across platforms using scheduling tools.

Develop creative campaigns and content strategies aligned with business objectives.

Monitor engagement, respond to audiences, and grow followings.

Stay ahead of social media trends, platform updates, and best practices to ensure content is current, engaging, and effective.

Track performance using analytics tools and report on engagement, reach, and campaign effectiveness.

Digital & Website Management

Develop, maintain, and optimise company websites with SEO-focused content, ensuring alignment with social media campaigns and overall digital strategy.

Liaise with external agencies for website development, updates, and maintenance.

Create, manage, and maintain accurate product data across CMS and PIM (Product Information Management) systems.

Campaigns & Events

Capture content at company events, exhibitions, and site visits.

Support product launches and marketing campaigns with social media and digital content.

Collaborate closely with the marketing team on creative campaigns and strategic initiatives.

Ensure secure and centralised management of platform credentials and access

Skills & Experience

Essential

Degree, A-levels/BTEC Level 4, or equivalent qualification in marketing, communications, digital media, or a related field

Proven experience in social media marketing, content creation, and digital engagement

Proficiency in Adobe Photoshop, Premiere Pro, or equivalent creative software

Knowledge of CMS administration, SEO copywriting, web content publishing, and PIM systems

Strong writing, editing, and communication skills.

Meticulous, organised, and able to manage multiple projects simultaneously.

Initiative-taking, creative, and enthusiastic with pride in producing high-quality work.

Ability to work under pressure and manage time effectively.

Other Requirements

Flexibility to travel to other sites or customer locations as required (frequency varies)

Willingness to work occasional additional hours for events or campaigns.

Key Skills & Attributes

Creativity & Innovation - Generate fresh, original ideas and bring them to life across digital channels.

Strategic Thinking - Contribute ideas and insights that help shape campaigns and initiatives.

Collaboration & Teamwork - Work effectively with the marketing team and other stakeholders

Adaptability & Flexibility - Respond to changing priorities, trends, and business needs.

Diligence - Ensure accuracy and consistency across all content and platforms.

Communication Skills - Articulate ideas clearly and tailor messaging for different audiences

Performance Measures

Growth in social media followers and engagement rates across all channels

Consistency and quality of content published on websites and social media.

Timely delivery of content for campaigns, product launches, and events

SEO performance improvements (website traffic, search rankings)

Accuracy and maintenance of product data within CMS and PIM systems

Positive feedback from marketing team and business stakeholders on content output

Effective collaboration and contribution to marketing campaigns and brand initiatives

Reports to the Marketing Manager

Job Types: Full-time, Permanent

Pay: 26,000.00-32,000.00 per year

Benefits:

Casual dress Company events Company pension Free parking On-site parking
Work Location: In person