Job Description

Job Summary

We are seeking a creative and driven Social Media Specialist to join our dynamic team. The ideal candidate will be responsible for developing and implementing effective social media strategies to enhance our online presence, engage with our audience, and promote our brand. This role requires a strong understanding of public relations and social media management, as well as the ability to create compelling content that resonates with our target market.

Duties

Develop and execute social media strategies across various platforms, including Facebook, Twitter, Instagram, and LinkedIn. Create engaging content tailored to each platform, including graphics, videos, and written posts. Monitor social media channels for trends, comments, and messages; respond promptly to engage with followers and address inquiries. Analyse social media metrics to assess the effectiveness of campaigns and adjust strategies accordingly. Collaborate with the marketing team to align social media efforts with overall marketing goals. Stay updated on industry trends and best practices in social media management and public relations. Assist in managing online reputation by monitoring mentions of the brand across digital platforms.

Qualifications

Proven experience in social media management or public relations is essential. Strong written and verbal communication skills with an eye for detail. Familiarity with social media analytics tools to track performance metrics. Creative mindset with the ability to generate innovative ideas for content creation. Excellent organisational skills and the ability to manage multiple projects simultaneously. A degree in Marketing, Communications, Public Relations, or a related field is preferred but not mandatory. Join us as we strive to enhance our brand's presence in the digital landscape!
Job Types: Full-time, Part-time

Pay: 15,324.59-38,036.69 per year

Expected hours: 20 per week

Work Location: In person