Job Description

? Lead the Conversation. Shape the Story. Become West Ham United's Social Media Manager!
Job Title: Social Media Manager
Location: London Stadium, Queen Elizabeth Olympic Park, Stratford
Contract: Permanent
Salary: Competitive
Hours: Full-time (including the occasional evening, weekend & matchday)
?? Join the Team Behind the Team
At West Ham United, we're proud of our history -- but we're powered by what comes next. From the heart of London Stadium, our Content Team tells the stories that bring millions of supporters closer to the Club they love.
Now we're looking for a Social Media Manager to be the voice, the vision, and the creative heartbeat behind our social channels. If you love football, thrive in fast-paced environments, and know exactly how to turn big moments into bigger digital impact... then this is your chance to make your mark.
? The Role:
As our Social Media Manager, you'll be steering West Ham's daily social output -- planning and delivering the content, leading the matchday action, and driving growth across every platform.
This role will be responsible for day-to-day content planning, creation, publishing, and performance optimisation, while contributing to long-term digital strategy that strengthens fan connection locally and worldwide. The ideal candidate is a creative storyteller, a football enthusiast, and an organised leader who thrives in a fast-paced environment
? Your Key Responsibilities
Content Planning

• Deliver and execute a top-tier social strategy that aligns with the Club's vision.
• Own the daily schedule across Instagram, TikTok, X/Twitter, Facebook, WhatsApp Channels and more.
• Work closely with marketing, comms, retail and partnerships to keep messaging on point.
• Spot trends before they kick off -- and use them to drive engagement.
• Tailor content to each platform to win over fans and algorithms alike.
• Manage approval flows with senior stakeholders with professionalism and care.

Creative Production

• Produce standout videos, graphics, photography, captions and live matchday coverage.
• Lead the matchday social experience -- from behind-the-scenes build-up to full-time reactions.
• Support creative direction for Club campaigns and major moments.
• Collaborate with in-house and external creatives to deliver scroll-stopping content.

Analytics & Insights

• Track KPIs like reach, engagement, watch-time and follower growth.
• Interpret data to improve performance and shape future strategy.
• Bring insights that help strengthen the global supporter experience.

Leadership & Collaboration

• Manage and mentor junior social media staff.
• Work closely with internal teams and external partners.
• Ensure all output meets Club policies, league regulations, safeguarding and brand standards.

? What You Bring to the Team

• Experience running major social accounts -- ideally in sport, entertainment, or big brands
• Ability to produce high-quality content at pace under pressure
• Strong video editing, copywriting and storytelling skills
• Deep understanding of football culture, fan behaviour and breaking news cycles
• Skilled in analytics tools (BlinkFire, platform insights)
• Adobe Photoshop and Premiere expertise
• Calm, creative, and dependable in high-visibility moments

? Ready to help lead one of the Premier League's Most Passionate Digital Fanbases?
If you live and breathe football, think strategically, create boldly, and want to help shape the digital voice of West Ham United...
Then it's time to join the team. Apply now!
Safeguarding Commitment
We're committed to safer recruitment and safeguarding children and adults at risk. This role is subject to enhanced DBS checks.
Benefits on offer (may vary based on contract type and location)

• 25 days annual leave plus your birthday off
• Pension and life insurance
• Healthcare cash scheme
• Travel season ticket loan
• Cycle to work scheme
• Priority access to apply for match tickets
• Discounted season tickets
• Staff discounts in the club store, cafe and our official partners products and services
• Discounted gym membership and onsite fitness room facilities
• Family friendly leave policies
• Company Social events

EDI Statement

• OThe successful candidate must demonstrate a strong commitment to equity, diversity, and inclusion, aligning with the organisation's business and tactical approach to eliminating barriers and addressing inequity. You agree to actively contribute to creating a discrimination-free and inclusive environment, ensuring equitable access to opportunities and benefits, while fostering a culture of dignity and respect that enables everyone to perform and achieve their potential.

• Candidates must demonstrate their capability and willingness to uphold best practices and procedures, promoting lasting positive change while eliminating biases and barriers to attracting, achieving, and supporting talent from all communities, regardless of background, circumstances, or protected characteristics.

Safeguarding

• The successful candidate must demonstrate a commitment to the safety and welfare of children, young people, and adults at risk of harm across all stakeholders. Everyone, including third parties who work with the Club or the West Ham Foundation, is responsible for ensuring the safety and well-being of vulnerable individuals. Successful candidates must undergo essential background checks before starting their employment, which may include screening of social media. The type of DBS check required will depend on the responsibilities of the position and may be basic, standard, or enhanced.

• The successful candidate agrees to proactively identify and respond appropriately to any concerns, and follow the Club's Safeguarding reporting procedures to report allegations of abuse, poor practice, or anything that may impact the welfare of a child, young person, or adult at risk without delay, within 24 hours, or as otherwise directed by the Club's or the West Ham Foundation Safeguarding Team.

Applications:
? To apply, please submit your application via our careers portal: https://www.careers.whufc.com
? Deadline: 5pm Friday 2nd January 2026
? Please note: Due to the high volume of applications expected, only shortlisted candidates will be contacted.

Skills Required