We are seeking a dynamic and creative Social Media & Marketing Specialist to join our team.
This position offers an exciting opportunity to develop and implement engaging social media strategies that enhance brand presence across various platforms. The successful candidate will have a minimum of 3 years experience in a similar role with a strong understanding of marketing and social media management, with a passion for connecting with audiences, building brand loyalty & boosting revenu.
Duties
Develop, curate, and schedule compelling content across multiple social media channels to increase engagement and brand visibility for a number of different businesses.
Monitor social media trends and incorporate innovative ideas to keep content fresh and relevant.
Manage daily interactions with followers, responding to comments, messages, and reviews in a professional manner.
Analyse social media metrics to measure the success of campaigns and adjust strategies accordingly.
Collaborate with marketing and PR teams to ensure consistent messaging and branding across all platforms.
Assist in creating visual content such as graphics or videos to support social media campaigns.
Stay informed about industry best practices and emerging social media tools to optimise outreach efforts.
Requirements
Proven experience in social media management, with a strong portfolio demonstrating successful campaigns.
Excellent understanding of marketing principles and how they apply within digital environments.
Strong written communication skills, with the ability to craft engaging copy tailored to different audiences.
Organised, proactive, and capable of managing multiple projects simultaneously under tight deadlines.
Familiarity with analytics tools such as Google Analytics, Hootsuite, or native platform insights.
Creative mindset with an eye for visual design and storytelling.
A passion for staying current with evolving social media trends and technologies. This role offers an excellent platform for individuals eager to grow their expertise in digital marketing while contributing meaningfully to our organisation's online presence.
Job Type: Full-time