Job Description

Job description

Job Title:

Social Media Officer

Reports to:

Hannah Hopkinson - Marketing Manager

Direct Reports:

N/A

Work Days:

Full-time 5 out of 7, including mandatory attendance at the large-scale air shows and events

Work Hours:

40 hours per week

Salary:

27,000 - 29,000 DoE

Annual Leave:

22 days + 8 Bank Holidays

Location:

On-Site, near Biggleswade, Bedfordshire

Job Summary

The Shuttleworth Trust is looking for a creative and analytical Social Media Officer. With guidance from the Marketing Manager, and working closely with the Media & Communications Officer, this role will produce content for and manage all of the Trust's social media channels. An experienced storyteller with curiosity about how best to engage a range of audiences, this role will be adept at delivering captivating content to a high standard. An extremely organised individual, this role will work collaboratively with wider teams and understand the social media landscape inside out - maintaining a keen awareness of trends and opportunities for growth.

Content creation:

Create compelling content about the work of the Shuttleworth Trust, our assets and our staff and volunteers, to engage the public. Implement and manage a clear and thorough schedule for all social media content. Create and curate content that supports and promotes events, initiatives and public awareness campaigns. Attend events to capture footage and generate captivating content, live updates and post-event content. Work closely with the wider Marketing team to create a social media policy for Trust staff and volunteers. Set up and monitor paid ads as required. Maintain an awareness of current trends and opportunities across social platforms and in the wider cultural context of the UK and beyond. Diversify content across channels and demographics according to the wider aims of the Trust and needs of events. Actively focus on short form video content. Maintain an awareness of significant dates within the Trust and in our wider culture to make the most of engagement opportunities. To source and work with a range of volunteers to support the ability for larger scale content generation and story gathering.

Channel & community management:

Ensure that all scheduled and published content is accurate through exemplary proofing. Respond to relevant comments/interactions across all social media channels, including but not limited to: Engaging with suitable comments.*
Hiding inappropriate/irrelevant comments - escalating where necessary.*
Responding to all direct messages - working closely with the Media & Communications Officer to ensure responses are consistent with wider Trust communications.*
Reviewing and managing collaborative posts - escalating where necessary.*
Ensure channel headers, bios and links are up to date and optimised. Actively grow engagement and followers across all channels. Establish the Trust on new and emerging platforms. Take ownership and responsibility of managing and developing all Trust social media channels. Maintain thorough logs of channel and content performance as well as audience behaviours and demographics. Regularly report on channel and content performance plus audience behaviours and demographics to the wider Marketing team. Challenge and develop social media strategies based on evaluation of content performance and audience behaviour to optimise performance and engagement.

Influencer outreach:

Working closely with the Media & Communications Officer, ensure timely responses to any influencer activity/requests. Pass on any potential new influencer leads to the Media & Communications Officer before responding appropriately following review.

General:

Undertake other duties as may be reasonably required.

Relationships

Invest in and promote close working relationships in all areas of the Shuttleworth Trust.

Policies and Procedures

Comply with Health and Safety legislation. Comply with GDPR legislation. Adhere to organisational and security policies. Develop and maintain policies and procedures that support and deliver departmental objectives.

Personal Responsibilities

Demonstrate personal integrity in all day-to-day interactions with colleagues, working as a positive influence and role model, acting with professionalism and tackling challenges in a pragmatic and collaborative manner to bring staff and volunteers along with changes and developments. Protect the reputation of the Trust. Maintain professional levels of confidentiality commensurate with the role.

Shuttleworth Principles

The following principles form the basis of our working ethos at Shuttleworth and in your role you are required to engage and promote these yourself and within your team.

Treat each other with kindness and respect. Make everyone welcome. Learn from our mistakes when things go wrong and bounce back. Equip and support our teams with modern day business skills. Embrace commercial success in a way that respects our traditions. Educate by telling stories and providing experiences. Preserve our unique heritage and keep it in working order.
This is a description of the job at present. The above is not intended to be a comprehensive list of key responsibilities or duties. Other related duties may be required from time to time. It is the practice of the Trust to periodically review job descriptions and to update them to ensure that duties relate to the job then being performed. It is our aim to reach agreement to reasonable changes following consultation. However, if agreement is not possible, the Trust reserves the right to make reasonable changes after consultation.

Job Type: Full-time

Pay: 27,000.00-29,000.00 per year

Benefits:

Company pension Employee discount On-site parking
Ability to commute/relocate:

Biggleswade SG18 9EP: reliably commute or plan to relocate before starting work (required)
Application question(s):

Please list dates/times you would be available for an in person interview the week of 3 November 2025 Please outline your suitability for the role.
Experience:

Social media management: 1 year (preferred)
Work authorisation:

United Kingdom (required)
Work Location: In person