Job Description

Job Ref:

MAY1147

Branch:

Maybourne Corporate Office

Location:

Maybourne Corporate Office, London (South West)

Salary/Benefits:

Competitive Salary Plus Benefits

Contract type:

Permanent

Hours:

Full Time

Shift pattern:

Monday to Friday - 9am till 6pm

Hours per week:

40 - Full Time

Posted date:

01/07/2025

Closing date:

14/08/2025

At Maybourne it is our purpose to create stories of distinction, and we know that truly memorable experiences are made up of countless small moments. Moments where the extraordinary becomes reality.



We are building on the reputation of our heritage properties by pursuing a global vision to lead the future of luxury. This includes curating distinctive and enriching experiences, developing our digital capabilities and superior insights, enhancing our unmatched guest experience, and expanding the number of hotels, spas, and residences around the world.



The Social Media Platforms, Strategy and Insights Manager will oversee the planning, execution and optimisation of social media strategies across our portfolio of international properties and diverse business verticals, including Food and Beverage, Spa Wellness, Residences and Membership.



Based in our London corporate office, this role requires a deep understanding of the luxury audience and the ability to tailor insights and strategies that elevate our brand narrative, drive engagement an support commercial goals across global markets and business verticals to drive long term awareness, engagement and conversion.

DUTIES AND RESPONSIBILITIES

Oversee all major social media platforms (Instagram, Facebook, LinkedIn, YouTube, TikTok, Pintrest), ensuring each is optimised for performance and storytelling Define reporting frameworks, commercial objectives, posting cadence and channel priorities per region and business vertical Partner with hotel teams, business vertical leads and global PR to identify opportunities and report back on success of amplification of content and campaigns across touchpoints In conjunction with the Global Head of Digital and the Director of Content and Social, develop and lead a unified global social media strategy that aligns with brand values, audience expectations and commercial goals Partner with CRM, eCommerce, digital and performance marketing teams to integrate social media into the broader customer journey and conversion funnel Provide strategic oversight on community management practices, ensuring timely, brand-aligned engagement across platforms Serve as an escalation support in crisis management processes related to social media and community management in collaboration with PR and senior leadership Establish and own KPIs for social media performance globally, including engagement rates, reach growth, ROI and sentiment analysis

This is an exciting role for a talented individual who is looking for a new challenge and wants to join a fast paced and high performing team renowned for their approach and delivery of unparalleled campaigns and projects.

ROLE REQUIREMENTS

5+ years in social media, digital marketing or communications - ideally within luxury, hospitality, fashion, travel or lifestyle sectors Demonstrated expertise in building and executing global social strategies with measurable impact Deep knowledge of global social media platforms, trends, best practices and paid/organic integration Strong analytical mindset with fluency in tools including Sprout, Brandwatch, Google Analytics and native platform insight tools Exceptional communicator with experience presenting to senior stakeholders and cross-functional teams Adept at balancing creativity with commercial goals Experience managing agencies, creators and international teams is a plus

At Maybourne, we are proud to offer a thoughtfully curated selection of benefits designed to support your wellbeing, nurture your development, and celebrate your milestones - both personal and professional.

Health Wellbeing

Complimentary access to our all-day dining staff restaurant, offering nourishing and seasonal dishes Monthly access to subsidised massage and podiatry treatments A programme of wellbeing initiatives, from mental health support to physical activity 24-hour confidential assistance helpline On- and off-site Occupational Health support Life assurance through our Death in Service scheme Eye care support, including vouchers and contributions towards glasses
Flu vaccination vouchers

Recognition Growth

An extra paid day's leave to celebrate your birthday Instant recognition and award programme, celebrating extraordinary contributions Dedicated in-house training and development to support your personal and professional growth Monthly colleague awards with generous prizes Opportunities for internal progression and cross-property moves 'Introduce a Star' referral scheme - with rewards of up to 1,500
Long service celebrations to honour your continued dedication

Financial Care

A highly competitive salary package Increased holiday entitlement after 3 and 5 years of service Family-first policies, including enhanced maternity and paternity pay Season ticket travel loans A generous pension scheme

Moments to Remember

Exceptional colleague rates of 50 per night across Maybourne properties for you and your family A hosted 'Guest Experience Stay' -- immerse yourself in the full Maybourne experience
50% off food and beverage across our restaurants and bars
Invitations to a year-round calendar of cherished colleague events - from the Maybourne Picnic to our festive celebrations Thoughtful gifts to mark weddings, new arrivals, and retirements


Maybourne manages Claridge's, The Connaught, The Berkeley, The Maybourne Beverly Hills, The Maybourne Riviera and The Emory - some of the world's most renowned hotels.



Our hotels have histories that stretch back over a century. And, while each one retains its timeless appeal and individual nature, we are committed to anticipating every need, at any moment, for any guest.



Our Corporate Office houses departments with a global focus, working across all our properties. These departments include Sales, Marketing, PR, Global FB, Reservations, Revenue, Retail, Human Resources, Legal, Guest Experience, Finance, Construction Projects, Design, and IT. Working collaboratively, these teams come together to create stories of distinction that set our properties apart.