Job Description

Strategic Portfolio Manager - Marketing

At our company, we are: Always innovating \xe2\x80\x93 for the love of pets! If this core mission resonates with you then keep reading\xe2\x80\xa6

We are expanding our companion animal marketing team to support our Therapeutic portfolio of products within the veterinary market. The Strategic Portfolio Manager will be responsible for creating the strategic positioning and marketing plan for our Animal Health Therapeutic portfolio. They will lead the development of the vet and pet owner toolkit, in close collaboration with our digital portfolio activation team and pet owner SPC team. We want our customers to see the value we can add at every touchpoint and feel inspired and supported by our portfolio propositions.

Qualifications/skills:

• BA/BS in marketing or advertising
• Master\xe2\x80\x99s in marketing or Digital Marketing (preferred)
• Hands on experience of brand management (preferred)
• Inspiring presentation delivery skillset
• Strong analytical, organisational, and operational skills
• Management of multiple projects at once
• Develop processes, set timelines, and keeping teams accountable

Key Functions of the role:

Marketing Strategy

Conducting market research to understand customers and product users\xe2\x80\x99 needs, wants and motivations

Close collaboration with the digital portfolio activation team to execute the vet digital ecosystem plan

Close collaboration with the SPC team to execute the pet owner ecosystem plan

Asset Activation

Develop and execute the vet and pet owner toolkit, adding brand value at every touchpoint

Drive test-and-learn across all portfolio plans and leverage marketing analytics to provide insights and make recommendations based on results

Developing and delivering a marketing plan to launch exciting new products (including product pricing, positioning, and promotion)

Motivating, engaging, and inspiring sales colleagues to support the delivery of the portfolio marketing plans

Budget forecasting and tracking

Stock Leadership

Detailed stock management including forecasting and stock availability management

Collaboration across business units to execute the forecasted stock plan

Current Employees apply

Current Contingent Workers apply

Search Firm Representatives Please Read Carefully
Merck & Co., Inc., Rahway, NJ, USA, also known as Merck Sharp & Dohme LLC, Rahway, NJ, USA, does not accept unsolicited assistance from search firms for employment opportunities. All CVs / resumes submitted by search firms to any employee at our company without a valid written search agreement in place for this position will be deemed the sole property of our company. No fee will be paid in the event a candidate is hired by our company as a result of an agency referral where no pre-existing agreement is in place. Where agency agreements are in place, introductions are position specific. Please, no phone calls or emails.

Employee Status: Regular

Relocation:

VISA Sponsorship:

Travel Requirements:

Flexible Work Arrangements:

Shift:

Valid Driving License:

Hazardous Material(s):

Merck & Co.