Job Description

If you are a dynamic marketing professional with a passion for professional barbering, hairdressing and animal grooming, then we have an opportunity for a results-driven individual to join our sales and marketing team.


Reporting to the Senior Trade Marketing Manager - Western Europe, this role will be responsible for driving growth by increasing brand and product visibility through online and in-store activations with key retailers in the UK. This position will work closely with the UK Sales Manager and collaborate with the wider EMEA trade marketing team.

Skills and Experience

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Experience

: A minimum of 3 years of experience in trade marketing or a similar role within the personal care or beauty industry.

Results-Driven

: Experience of driving growth at trade level and passionate about professional personal care.

Skilled Negotiator

: Track record of securing best brand and product coverage with retailer through negotiation.

Social Media

: Experience activating with retailers across organic and paid media.

Excellent Communicator

: Creates and maintains strong relationships with key internal and external stakeholders.

Collaborates

: Works across multiple departments to develop and deliver trade marketing plans in the UK and EMEA teams.

Analytical

: Ability to analyse market data and derive actionable insights to inform marketing strategies.

Key Responsibilities and tasks will include:

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Product Promotion

: Design and deliver product promotional campaigns, including omni-channel online activations, in-store displays and point-of-sale materials to increase product visibility and sales.

Product Launch

: Create and build on existing marketing collateral to successfully launch product with key accounts, utilising retailer's marketing mix to ensure maximum brand coverage and sales.

Retailer Relationship Management

: Build and maintain strong relationships with key retailers to ensure successful collaboration and product placement.

Event Management:

Responsible for managing exhibitions, trade events/fairs and education events.

Budget Management:

Manage the trade marketing budget for the UK.

Reporting

: Track retailer performance to ensure sales targets are met. Measure and report on effectiveness of trade marketing initiatives, making recommendations and adapting to meet objectives. *

Insights

: Identify retailer and specific end-user needs and preferences to inform marketing decisions. Monitor competitor activity to identify additional growth opportunities.