Job Description

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About this Position

Join us as a Trade Marketing Specialist and get the opportunity to become a game changer to our team, working alongside professionals from diverse backgrounds to achieve common goals and drive organisational success. This is how you can dare to make an impact:
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What youll do

Develop and implement shopper marketing programs tailored to key retailers and channels, ensuring alignment with brand and business objectives. Adapt and design POS materials for in-store and online environments, including toolkit creation. Collaborate with Media & PR Manager to deliver integrated 360 campaigns that maximize shopper engagement. Execute in-store activations and ensure flawless implementation of promotional plans. Support sales and category teams in developing joint business plans and retailer-specific strategies. Evaluate shopper activation effectiveness, track KPIs, and optimize ROI for continuous improvement. Maintain brand consistency at the point of purchase across all channels. Brief and coordinate with merchandisers to ensure execution excellence. Monitor competitor activity in-store and provide actionable insights. Recommend promotion mechanics per category and channel to the sales team. Lead promo calendar management for each channel and category. Organize and lead trade shows and customer events, ensuring impactful brand presence. Manage BTL budget planning and reporting, ensuring cost efficiency and transparency.

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What makes you a good fit

Degree in Marketing, Business Administration, or related field. 1-2 years of experience in shopper marketing, trade marketing, or brand activation preferrable Strong understanding of retail environments and e-commerce. Excellent project management and stakeholder collaboration skills. Analytical mindset with ability to evaluate ROI and optimize campaigns. Creative thinking and attention to detail for POS and activation design.

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Some perks of joining Henkel

Flexible work scheme with flexible hours, hybrid work model, and work from anywhere policy for up to 30 days per year Diverse national and international growth opportunities Global wellbeing standards with health and preventive care programs Gender-neutral parental leave for a minimum of 8 weeks Employee Share Plan with voluntary investment and Henkel matching shares Performance bonus / incentives Competitive Pension & Life Assurance - Company contributes up to 10% of basic salary Annual Leave: 27 days plus 8 Bank Holidays Celebration vouchers

At Henkel, we come from a broad range of backgrounds, perspectives, and life experiences. We believe the uniqueness of all our employees is the power in us. Become part of the team and bring your uniqueness to us! We welcome all applications across different genders, origins, cultures, religions, sexual orientations, disabilities, and generations.