Whether your favourites are Paw Patrol or Peppa Pig, Harry Potter or Minecraft, Star Wars or Bluey, Character.com is the one-stop shop for all character-based clothing for kids and adults.
Our happy clothes inspire kids, small and big, to express their unique identity. Our mission is to produce clothes that kids feel comfortable wearing, both literally and in themselves, so that whenever they put on our clothing, they're guaranteed to wear a smile!
Founded in 2009 and based in South Wales, we're now turning over more than 50 million per year and sell our amazing clothes internationally.
We're still founder-led but in 2021, we secured significant investment to accelerate our development; an exciting phase that we want you to be a part of as we build a team to take Character.com to the next level.
So, what's it like here? Walk through the door and you'll find a dynamic business with a family feel. A place that's informal and inclusive, where people are empowered to succeed, work hard, have fun, and get the job done. It's a culture that we've taken care to cultivate and one that we hope you'll thrive in.
This is an important role in helping us achieve our ambition to be the World's No.1 retailer of character clothing as you will be creating the public 'face' of our products.
The Trading Manager is responsible for overseeing trading activity across all key e-commerce marketplaces, with a primary focus on Amazon, alongside platforms such as Walmart, eBay, Debenhams, and Shein. You will develop and execute trading strategies to maximise sales, profitability, and visibility, ensuring alignment with company growth objectives.
This role demands a data-driven, commercially minded individual who can balance strategic thinking with operational excellence. You will act as a key member of the trading team, mentoring and supporting colleagues, sharing best practices, and helping to drive collective success through collaboration and expertise.
Key Responsibilities
1. Commercial & Trading Strategy
Execute trading strategies in line with company objectives to drive growth, profitability, and customer engagement across marketplaces.
Monitor sales, margin, and conversion targets in line with business guidelines, ensuring all goals are achieved or exceeded.
Lead the planning of key trading periods, including seasonal events and product launches.
Identify new opportunities for optimisation and growth across existing and emerging marketplaces.
2. Marketplace Product Management
Collaborate with the Listings team to ensure product content is accurate, high quality, and fully optimised for SEO across all marketplaces.
Provide feedback to Buying on product performance, identifying bestsellers and underperforming lines to inform future selections.
Monitor product performance and content effectiveness, identifying opportunities to improve conversion and visibility.
Manage product lifecycle decisions including pricing, promotion, and discontinuation.
3. Pricing & Competitor Analysis
Own pricing strategy across all platforms, ensuring competitiveness while protecting margin.
Oversee regular competitor benchmarking and market analysis to inform trading decisions.
Use performance data and market insights to adjust pricing dynamically.
4. Inventory & Supply Chain Coordination
Work closely with the FBA and Merchandising teams to ensure product availability and optimal stock levels.
Forecast demand and oversee replenishment planning to prevent stockouts or overstocking.
Coordinate marketplace-specific product launches and ensure operational readiness.
5. Performance Analytics
Lead analysis of trading performance, identifying key trends, opportunities, and risks.
Deliver regular reports to senior management with actionable insights.
Use data to inform decision-making and improve performance across categories.
6. Marketing & Promotional Planning
Collaborate with the Performance team to optimise advertising and sponsored campaigns (e.g., Amazon Sponsored Ads, Walmart Connect), ensuring alignment with trading objectives and maximising ROI.
Monitor campaign performance, sharing insights and recommendations to improve engagement, conversion, and sales outcomes.
Support the development of marketplace-specific promotional calendars to drive visibility and sales during key trading periods.
Qualifications
Education:
Bachelor's degree in business, marketing, or a related field (preferred).
Experience:
Experience in e-commerce, online retail, or marketplace management is desired but training will be provided.
Familiarity with Amazon Seller Central and Walmart Seller Center is a plus.
Skills:
Strong analytical skills for data-driven decision-making.
Attention to detail and ability to multitask.
Knowledge of SEO and digital marketing concepts.
Knowledge on the brands and characters we sell.
Adaptability and willingness to learn in a dynamic marketplace environment.
Other languages, preferably European, would be advantageous but not essential.
High proficiency in Microsoft Excel for data analysis and reporting
Job Types: Full-time, Permanent
Pay: 30,000.00-35,000.00 per year
Benefits:
Casual dress
Company events
Company pension
Employee discount
On-site parking
Store discount
Work Location: In person
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