Job Description

UK Sales Manager - Safety - Draeger UK & Ireland - Job-ID V000010496

Blyth

Vollzeit

The Job Responsibilities

Who we are

Drager protects, supports and saves lives day in and day out. We are interested in you if you have the desire to work for an organisation that does something more, something that is truly worth working for.



As an international leader in medical and safety technology, we develop pioneering devices, software, services and solutions that people around the world trust. Wherever Drager products are used, it's about the most important thing: it's about life.

About the role

As UK Sales Manager, you will lead and develop a team of Business Development and Regional Account Managers, driving performance and delivering ambitious sales targets across the Industrial Protective Equipment and Fire & Rescue markets. Combining strategic planning with hands?on leadership, you will set clear objectives, coach your team, and ensure the effective execution of Drager's go-to-market strategy. Working closely with senior leadership, marketing, and business development, you will unlock growth opportunities, strengthen key customer relationships, and deliver sustainable regional success.

General expectations of the role:

Leadership & Team Management

Provide direct-line management of the UK Safety sales Team. Recruit, onboard, and develop regional sales managers as required, embedding the go-to-market strategy into team operations. Lead, coach, and develop team members through regular field visits, in-field coaching, and structured development plans. Conduct Annual Feedback Reviews, manage performance in line with company policy, and drive professional upskilling aligned with sales competencies. Foster a collaborative, high-performance culture in line with the "We Lead" behavioural framework. I deliver results!

Sales Strategy & Execution

Set and deliver the annual regional sales budget and team targets, ensure consistent achievement of financial commitments. Develop and execute a clear sales plan aligned with Drager's strategy, translating it into measurable sales tactics. Identify and pursue Key Growth Opportunities in collaboration with the Business Development Managers. Take strategic ownership of major opportunities, driving long-term account development. Present accurate, data-driven sales plans, forecasts, and funnel updates to senior management at regular intervals.

Financial & Operational Management

Ensure accurate use of CRM, Power BI, and reporting tools to track performance and inform decision-making. Monitor ROI on regional sales activities, aligning resources to maximise impact. Ensure compliance with expense management (Concur), CRM standards, and sales functional excellence expectations.

Stakeholder Engagement & Cross-Functional Collaboration

Build and maintain strong relationships with key external stakeholders and strategic accounts to drive growth. Collaborate closely with Marketing, Customer Services, and Project Management teams to ensure seamless delivery of commercial strategies and customer projects. Work jointly with Marketing to align sales strategies with key initiatives and present the annual commercial strategy to the team. Partner with Business Development to develop long-term partnerships with strategic accounts in line with Drager's four-pillar medical strategy.

Communication & Team Engagement

Facilitate regular team meetings and biannual team events for account planning and mid-year reviews. Provide clear, consistent communication of commercial priorities, sales goals, and progress to all team members.




The tasks and responsibilities above are typical of the duties the post holder will be expected to perform. It is not necessarily exhaustive and other duties of a similar nature and level may be required from time to time.

Shared responsibilities

All employees have a responsibility::


to comply with the Business Information Centre (BIC) and minimise any impact on the environment whilst carrying out their duties. to ensure and promote safe working conditions for all employees, visitors and contractors by implementing, monitoring and complying with occupational health & safety provision to embed our WeLEAD competencies - I build trust, I create value for the customer, I enable others, I provide direction, I embrace diversity, I deliver results

Reporting Relationships

Manager


Sales & Marketing Director - Safety

Size of team/environment


UK Safety (Protective) sales team - c.15 direct reports

Your Qualifications

Role Requirements

Education/Qualifications

University degree or equivalent desirable Leadership and management qualification desirable Marketing qualification desirable

Related Experience

Relevant business experience in a senior marketing role essential Previous experience in Safety Markets and Applications Industry Previous experience in first line management of a team of people

Skills, Special Competencies

Deep knowledge of safety industry and other relevant customers Knowledge of relevant competitors Strategic thinker, familiarity with strategy tools and frameworks Creativity and problem-solving skills Networking, lobbying and collaboration skills Ability to lead and work as part of a team Ability to negotiate and influence Customer orientation Market research and market analysis methods Business management skills Marketing Program development and execution Self-motivated

The Drager Workplace

Drager's

Benefits

27 days holiday plus bank holidays, with option to purchase up to 3 additional days Company car or monthly car payment allowance Private Medical Insurance Discounted critical illness cover, dental cover and partner life assurance Healthcare cash plan Discounted shopping & leisure vouchers Cycle to Work Gym membership discounts - up to 25% Charity Giving scheme




Drager's

dedication

At Drager we have a clear vision, to be an organisation with a working environment that includes a diverse mix of talented people who want to come, stay and grow.



We ensure candidates with the required qualifications and experience will be considered for employment without regard to race, colour, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status.



All are welcome to apply.

Who we are

From hospitals to fire departments to industrial customers, people around the world rely on our products: cutting-edge technology that combines real engineering with the digital future. With over 130 years of experience, passion and the bold ideas of more than 16,000 employees, we are committed to turning technology into >technology for life<.

What we offer

If you have any questions, please contact

Chloe Dryden

chloe.dryden@draeger.com