Vp Marketing Ftc 6 Months

Coventry, ENG, GB, United Kingdom

Job Description

How the role will make an impact:



To create and execute a global marketing strategy for Quanex Extruded Solutions (QES) in line with the business plan to support delivery of the Divisions financial plan and goals. Working closely with the Extruded leadership team, the role holder will work collaboratively to develop clear marketing plans and metrics to measure delivery. This role can be based at either of our Coventry or Denby sites.





Main Tasks & Responsibilities:



Accountable for the development the marketing strategy for the Quanex Extruded Solutions (QES) brands, including market penetration, product launch, product promotion and brand management, ensuring this aligns to the overall company business strategy. Collaborate with the VP, Commercial Excellence and President QES along with key sales leadership stakeholders to align all marketing plans and metrics to the commercial and Divisional strategy and financial targets. Accountable for elements of the NPD stage gate process involving go-to-to-market plans and product launches. Provide direction, guidance and leadership to an in-house marketing team to drive the execution of the marketing plan and ensure its effectiveness. Collaborate with the Operational Senior Management Team and customers to develop insights and strategies for implementing marketing plans and ensure the brands are used correctly. Conduct research to enhance marketing strategy/plans on topics such as brand awareness and penetration, competitor activity, related products and target markets. Set, manage the annual marketing budget, and reforecast, reviewing monthly expenditure and project ROI where relevant. Lead a wide variety of projects including exhibitions, events, customer open days, internal events, community projects along with business specific projects where marketing expertise is required. Plan and co-ordinate marketing campaigns in line with the marketing strategy, evaluating success and communicating the results internally to all stakeholders. Ensure all external communication is in adherence to the Quanex brand guidelines and standards, including tone of voice, imagery and messaging. Work with the digital marketing team to ensure websites are in line with the marketing strategy for QES and support content creation and upload to maximise engagement levels and the sites remain relevant. Maintain regular contact and build relationships with members of the industry trade press to ensure measurable coverage of press releases and news. Ensure regular, relevant, and accurate customer communication is maintained through email campaigns and ad-hoc liaison. Ensure any data gathered is GDPR-compliant or global equivalent and lists are built for relevant audience targeting - both customers and prospects. Ensure compliance requirements for any marketing activities are in line with local standards / regulatory requirements.

Key Skills:



Degree-level qualification in Marketing or related field. Evidence of Continuous Professional Development (e.g. Chartered Marketer status). A track record in a senior marketing role with proven results in leading successful marketing campaigns and operating outside of one single market. Excellent leadership, communication and decision-making skills. Able to obtain both team and stakeholder buy-in for new or challenging marketing plans and campaigns. Able to work cooperatively and effectively with varied range of stakeholders and with other departments, suppliers, and customers. A proven ability to plan and manage budgets, with knowledge of Return-on-Investment calculations and profit and loss accounts an advantage. An established track record of dealing with media and PR contacts. Proficiency with content management systems and design software. Experience with digital and offline marketing, print advertising, content marketing, and social media marketing. A desire to grow professionally with ongoing learning and development. Comfortable to travel globally when necessary.




About Us:




We are not just another manufacturing company; we are part of something bigger!


We are Quanex, a global, publicly traded manufacturing company serving OEMs in the fenestration, hardware, cabinetry, solar, refrigeration, security, and outdoor products markets.


This position is based at either of our sites based in Coventry or Derby.


Our mission is to positively impact our customers, employees and shareholders and put them at the centre of everything we do, through innovation technology and best-in-class customer service.

Health & Safety Responsibilities:




At Quanex, the health and safety of our employees are our top priorities. We are committed to providing a safe and supportive working environment by adhering to the highest safety standards and regulations. Through comprehensive training, regular safety checks, and open communication, we ensure that every team member feels confident and protected while performing their duties. We continuously strive to minimise risks, promote well-being, and encourage a culture of safety across all levels of our organisation.


Join us and be part of a team where your safety is as important as your success.

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Job Detail

  • Job Id
    JD3114631
  • Industry
    Not mentioned
  • Total Positions
    1
  • Job Type:
    Contract
  • Salary:
    Not mentioned
  • Employment Status
    Permanent
  • Job Location
    Coventry, ENG, GB, United Kingdom
  • Education
    Not mentioned