Job Description

Job Summary

We are seeking a dynamic and detail-oriented Web Content Technician to join our digital marketing team. In this role, you will be responsible for creating, managing, and optimizing web content across various platforms to enhance user engagement and support our overall marketing strategies. Your expertise in content management systems, SEO, graphic design, and digital marketing tools will be vital in delivering compelling online experiences that resonate with our target audiences. This position offers an exciting opportunity to contribute to innovative content initiatives and help elevate our brand presence in the digital space.

Duties

Develop, update, and maintain website content using content management systems such as WordPress and other platforms Implement SEO best practices through keyword research, on-page optimization, and content strategy to improve search engine rankings Collaborate with marketing teams to produce engaging content including blog posts, product descriptions, white papers, and social media updates Use Adobe Creative Suite tools like Photoshop and Illustrator for graphic design, image editing, and visual content creation Create and edit multimedia content such as videos and photography to enhance website pages and social media channels Optimize website performance by applying HTML, CSS, and other coding techniques to ensure responsive and accessible design Manage social media marketing campaigns by scheduling posts, analyzing engagement metrics with Google Analytics, and adjusting strategies accordingly Support e-commerce initiatives through product listings, promotional banners, and digital advertising efforts Assist in developing content marketing strategies aligned with overall brand goals and target audience preferences Monitor website analytics to track performance metrics and generate reports for continuous improvement efforts

Requirements

Proven experience with content management systems such as WordPress or similar platforms Strong understanding of SEO principles including keyword research, on-page optimization, and analytics tools like Google Analytics Proficiency in Adobe Creative Suite (Photoshop, Illustrator) for graphic design and multimedia editing Knowledge of HTML, CSS, and basic web development techniques for troubleshooting and customization Excellent writing skills with a focus on copywriting, editing, and content creation tailored for digital audiences Experience managing social media channels including scheduling tools and social media marketing strategies Familiarity with digital marketing concepts such as email marketing automation, content strategy, and B2B marketing techniques Ability to produce high-quality visual content through photography or videography; video editing skills are a plus Strong organizational skills with the ability to manage multiple projects simultaneously under tight deadlines A proactive mindset with a passion for staying current on emerging digital trends and technologies
Join us as a Web Content Technician if you're eager to leverage your creative talents in a fast-paced environment where innovation drives success. We value energetic professionals who thrive on collaboration and are committed to delivering exceptional digital experiences. This paid position offers a platform for growth within a forward-thinking organization dedicated to empowering its team members.

Job Type: Full-time

Pay: 30,200.00-38,000.00 per year