Agency :
Havas Media
:
The position requires a minimum of 4+ years working within a media agency environment and preferably with gaming industry knowledge. We need an enthusiastic and pro-active candidate who is accustomed to the pressures and quick turnarounds of key account handling across all media. The candidate should showcase specific skills and experience relating to digital buying and planning.
Account Director
London
Arena is a media agency designed exclusively for clients who live in culture - think Gaming, Arts, Film, TV and Fashion. From Puma to JBL, Bumble, Remy Cognac, Cointreau, Bethesda to Square Enix, UKTV to Universal Music, the list is impressive and it's growing.
We are here to rewrite the rules of entertainments & create meaningful moments in culture.
Do you want to challenge the status quo?
Do you think there's a better way that defies the tired, outdated conventions you
see from most of today's media agencies?
Do you have an appetite to do the type of work that gets more shared, more talked about, more noticed?
If yes, then we are for you.
Account Director
The position requires a minimum of 4+ years working within a media agency environment and preferably with gaming industry knowledge. We need an enthusiastic and pro-active candidate who is accustomed to the pressures and quick turnarounds of key account handling across all media. The candidate should showcase specific skills and experience relating to digital buying and planning.
Experience in managing social media campaigns, and familiarity with insight tools such as TGI, Comscore, YouGov etc. would be beneficial as would implementation and optimisation within the digital self-service platforms (Facebook Business Manager/ Google AdWords etc).
All-rounders who can have well informed client conversations; channel neutrality and brand, performance, [content] skillsets geared towards the needs of the clients. A focus on the discipline of media experiences with accountability into the Business Director/Client Partner.
This person should be curious about the worlds of business, marketing, comms, gaming and media. They should be constantly pushing for the highest standard of thinking and delivery for clients. They must be equally passionate about the value that a media experience can bring to a client's business and are training their teams. Their general channel knowledge is always on point.
They should be able to:Contribute to identification and definition of target audience(s) built out GWI or other audience tools.
Contribute to budget allocation across channels based on audience and objective
Input to recommendation on optimum context based on client, brief and strategy
Input to recommendation on optimum content based on client, brief and strategy
Delivery of overall schematic and articulation of how channels work together
Input to development of measurement framework including KPIs and methodology in conjunction with specialists
Create the brief (inc. supporting material) and work out how best to share with relevant internal specialist teams
Work with Account Managers and/or Account Executives to act as quality control on detailed plan recommendations to ensure that they deliver against the overall strategy
Support specialist teams with insights and recommendations for in-flight optimisation
Provide insightful post campaign evaluations
In addition to this you will be expected to:Be highly visible to clients regarding strategy & planning discussions
Management and development of direct reports
Work closely with data and strategy communities to ensure that we continue to evolve the media experience that we deliver to clients
Work collaboratively with the client leadership team to drive overall strategic relationship with client
Build relationships with creative / content stakeholders to ensure that content is optimised to the recommendation
Build relationships with key media owners to help evolve recommendations and stay on top of industry developments
Lead by example, as a senior member of the agency your behaviour sets the tone for the rest of your team
Contribute to new business efforts
Make sure that our best work is entered into industry awards
Keep on top of the latest thinking on how media works
Manage a team of 2 including 1x AMs and 1 x AEs but working within a wider team of including a BD, another AD, AM, AE.
Due to the nature of our agency and business, the candidate must have good communication skills; able to multi-task to an exceptional level; good organisational skills and understand that a high level of service to our clients is expected. An additional benefit would be experience in the entertainment industries and/or a passion for entertainment, gaming especially.
Reporting to the team Business Directory, the candidate will be working in a team of 6, including an one other AD, 2x AMs and 2x AEs. This team at Arena Media covers the entire gaming portfolio which includes clients like Bethesda Games Studios, and will be planning and buying media across the EMEA & APAC territories.
Finally,
The gaming industry is one of the most forward-thinking around and is still growing rapidly. All the clients are enthusiastic, talented people that are enjoyable to work with; recognise the time and effort we put into our standard of service and treat us as part of their team. As the industry is young and creative, so are the staff and that makes our job dynamic, involved and pioneering.
Arena Media represents a similar approach. We are highly motivated, empowered and creative. Due to this we are a company of enthusiasts within the entertainment business that truly enjoy the work we do and the company we work for. This opportunity allows for the individual not only to be involved media innovation across all sectors and platforms but to work with one of the most innovative and fast-moving industry's there is.
Other InformationOffice hours are 9.15am - 5.30pm Monday to Friday.
25 days holiday per annum.
4 days mental health allowance
Full training will be provided once evaluation of skill set has been undertaken.
Hybrid Working (3 days a week in the office)
#LI-TA1
Contract Type :
Permanent
Here at Havas across the group we pride ourselves on being committed to offering equal opportunities to all potential employees and have zero tolerance for discrimination. We are an equal opportunity employer and welcome applicants irrespective of age, sex, race, ethnicity, disability and other factors that have no bearing on an individual's ability to perform their job.
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