Job Description

Account Director

65k salary + uncapped bonus | Hybrid (Manchester, 2 days per week)

At Leadly, we build precision-driven performance marketing and lead generation strategies that deliver measurable growth. Now we're looking for an

Account Director

who combines technical marketing knowledge with people leadership; someone who can lead a team of Account Managers, own key client relationships, and ensure our campaigns deliver commercial results.

Your Role: Leadership + Technical Strategy

Team Leadership & People Development

Lead & mentor and support our team of Account Managers, ensuring they understand not just client relationships, but performance metrics, platform mechanics, and growth strategies. Oversee client allocation, delivery standards, workload planning, and performance reviews. Act as the senior escalation point for client challenges, team decisions, and campaign performance.

Technical Marketing & Strategy

Lead strategy across key accounts, translating commercial objectives into measurable performance marketing plans. Audit and challenge paid media performance across Google Ads, Meta, Tiktok, ECRM, and lead-gen funnels. Ensure best-in-class setup for tracking, attribution, conversion rate optimisation, and data accuracy (GA4, GTM, CRM integrations, API-driven lead flows). Use platform data and first-party insights to build strategies that reduce CPL, improve ROAS, and scale revenue.

Client Ownership & Commercial Growth

Manage a small portfolio of high-value accounts while directing the wider account team. Build senior stakeholder relationships and position Leadly as a strategic partner, not just a delivery agency. Drive client retention, upsell opportunities, contract renewals, and margin profitability.

Data, Insights & Reporting

Lead performance reviews and forecast meetings; turning data into commercial decisions. Identify trends, risks, and growth opportunities using CRM data, platform dashboards, and attribution reporting. Uphold standards for A/B testing, landing page optimisation, funnel performance and automation workflows.

What You'll Need

Solid background in performance marketing / digital strategy (paid search, paid social, B2B lead-gen, CRO, or similar). Experience managing or mentoring Account Managers or digital marketing teams. Strong technical knowledge of platforms (Google Ads, Meta, LinkedIn), tracking(GA4, GTM, pixel setups), and lead funnels. Commercially confident: understands profitability, client retention, forecasting, and revenue growth. Exceptional communication skills; able to simplify technical marketing insights for clients and energise internal teams. Organised, calm under pressure, and proactive in driving forward both clients and people.

Why Join Leadly?

65k salary + uncapped performance bonus Hybrid: 2 days a week at our Manchester Work.Life office Lead, grow, and own the Account Management function Structured leadership development & progression planning Work From Anywhere policy Monthly Good Vibes Day; paid time for learning, wellness or fun Extra holiday for long service + birthday off Supportive, ambitious culture where ideas and ownership are valued
Job Type: Full-time

Pay: Up to 65,000.00 per year

Work Location: In person