Hoiana is a modern Vietnamese restaurant located in the heart of Leeds, UK, founded in 2025 with the mission to bring the authentic flavors of Vietnam to the local community. Since opening, Hoiana has quickly become a growing and thriving business, well-loved by customers for its authentic dishes such as beef pho, Hoi An chicken rice, and traditional Vietnamese coffee. As a young and ambitious brand, Hoiana is focused on growth, innovation, and community engagement.
To continue expanding our reach and to establish Hoiana as a leading Vietnamese dining destination in the UK, we are seeking an
Advertising and Marketing Associate Professional
to join our team. This role is essential to strengthening our brand presence, driving customer engagement, and supporting our long-term growth strategy.
Role Purpose
The Advertising and Marketing Associate Professional will play a pivotal role in developing, coordinating, and implementing marketing campaigns both online and offline. They will be responsible for market research, promotional content creation, customer engagement strategies, and brand development to help Hoiana expand its customer base and maintain a strong presence in the competitive UK hospitality market.
Key Responsibilities
Marketing Strategy & Planning
Assist in developing and implementing marketing and advertising strategies to promote Hoiana's brand, products, and services.
Support the creation of seasonal and campaign-specific marketing plans aligned with business growth objectives.
Digital Marketing & Content Creation
Manage Hoiana's digital channels, including social media platforms, website updates, and email marketing.
Create engaging written, visual, and video content that reflects Hoiana's brand identity and values.
Monitor performance metrics (traffic, engagement, conversions) and suggest improvements.
Advertising Campaigns
Support the planning, execution, and monitoring of paid advertising campaigns (Google Ads, Meta Ads, TikTok, local print media).
Work with third-party agencies and suppliers where necessary to optimize campaigns.
Market Research & Customer Insights
Conduct market analysis to identify customer preferences, industry trends, and competitor activities.
Prepare reports to inform decision-making and highlight opportunities for growth.
Brand Development & Community Engagement
Strengthen Hoiana's brand presence through consistent messaging, storytelling, and innovative campaigns.
Plan and support local partnerships, collaborations, and events to connect with Leeds communities.
Reporting & Analysis
Track and analyze campaign results, preparing reports for management.
Provide insights and recommendations for future advertising and marketing activities.
Skills & Competencies Required
Degree in Marketing, Advertising, Communications, or a related field (or equivalent professional experience).
Strong understanding of digital marketing tools, platforms, and analytics.
Creative mindset with excellent communication and storytelling skills.
Proficiency in content creation (graphic design, video editing, or copywriting is a plus).
Ability to manage multiple projects and work to deadlines.
Knowledge of the hospitality or food & beverage industry is desirable.
Strong interpersonal skills and ability to collaborate with a small, fast-growing team.
What We Offer
The opportunity to be part of a growing and ambitious restaurant brand in the UK.
A dynamic, creative, and supportive work environment where your ideas and input will directly influence business growth.
Professional development opportunities in advertising, marketing, and brand management.
Sponsorship available for eligible candidates, supporting the opportunity to build a long-term career in the UK.
About Sponsorship Eligibility
This role is eligible for sponsorship under the UK Skilled Worker visa route, provided the candidate meets the Home Office requirements for English language and relevant skill levels. Hoiana is committed to supporting the right candidate in their application and long-term career development with us.
Job Types: Full-time, Permanent
Pay: 41,700.00 per year
Benefits:
Company pension
Employee discount
Work from home
Work Location: In person
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