Job Description

Job Advert


We don't believe in brand for brand's sake. We believe in performance-driven storytelling -- the kind that makes people care and convert.


We're looking for a

Brand & Communications Lead

who can blend creativity with commercial focus. Someone who can turn brand strategy into measurable impact, communications into growth drivers, and campaigns into clear, quantifiable wins.


You'll define how our Pet Ecosystem shows up across every channel and conversation -- building a brand people trust, talk about, and choose.


This is a hybrid role, with an expectation of minimum two days per week in our

London Paddington

office.

What you'll get up to as our Brand & Communications Lead

Lead brand and communications strategy -- define positioning, tone of voice, and messaging frameworks that differentiate and perform. Develop and execute multi-channel brand campaigns that combine storytelling with measurable results (reach, engagement, conversion). Own PR and communications efforts -- from thought leadership and press outreach to internal comms and crisis response. Oversee content strategy and ensure narrative consistency across social, web, CRM, events, and media. Partner cross-functionally with Growth, Product, and Partnerships to ensure every brand and comms activity drives measurable business outcomes. Manage and mentor a small team (Junior Marketing Manager + Graphic Designer), maintaining high standards, speed, and alignment to brand values. Track and report on performance metrics -- brand awareness, sentiment, engagement, and communication impact. Champion a test-and-learn mindset -- A/B test creative, measure recall, and track conversion from awareness to action. Keep the brand culturally relevant, spotting opportunities for high-impact storytelling, partnerships, and earned attention.

What we look for in you as our Brand & Communications Lead

Proven experience in brand, communications, or integrated marketing within consumer tech, data-driven, or high-growth environments. A track record of turning communications and brand activity into measurable growth outcomes (engagement, leads, acquisition). Strong understanding of PR strategy, content marketing, and digital storytelling. Confident using data and analytics tools to measure brand health and communication effectiveness. Hands-on experience leading creative campaigns across multiple channels (owned, earned, paid).

About the Pet Ecosystem

We're building something big: a connected digital world for pet owners that brings together trusted tools and services under one roof. Our mission is to make responsible pet ownership easy, accessible, and stress-free. From microchipping and insurance to smart tech and community tools, we're helping people look after their pets properly, without the faff.


If you're a growth leader who loves solving complex problems (and maybe a pet lover too), come help us build the future of pet care.


We are an equal opportunities employer, committed to eliminating discrimination in the workplace and to promoting equal opportunities for all staff.

We offer accessibility help with application forms which is available via the jobs page of our website.

As an FCA regulated business, we require successful applicants to clear our pre-employment screening process which includes a credit check and references checks. Under the latest UK Right to Work regulations, we will require successful applicants to evidence their right to work in the UK, either in person, online, or digitally via a third party subject to circumstances.