Job Description

Brand Marketing Manager

Do you have a passion for building standout brands and a love for pets?

Are you ready to lead creative, data-driven campaigns that make tails wag and brands shine?

If so, we want to hear from you.

At Pet Brands, we don't just make pet products, we create experiences that strengthen the bond between pets and people. Based in Birstall, West Yorkshire, we're a leading supplier of innovative, high-quality pet accessories, treats, and grooming products, exporting to over 60 countries worldwide. With a portfolio that includes our own trusted brands and licensed ranges from global names, we're passionate about delivering excellence in everything we do.

We're now looking for a Brand Marketing Manager to take our marketing strategy to the next level and lead the development, execution, and performance of our brand portfolio.

Key Responsibilities:

Develop and execute integrated brand strategies across owned and licensed brands Lead go-to-market planning for new product launches and seasonal campaigns Manage digital marketing, content creation, and social media strategy in line with brand positioning Work closely with internal teams (design, sales, NPD) and external agencies to drive brand awareness and commercial performance Use consumer insights, market trends, and data analytics to guide decision-making Monitor brand health and report on campaign effectiveness, making data-driven optimisations

About You:

Proven experience in brand marketing, ideally in FMCG or consumer goods A creative thinker with a strong commercial mindset Confident project manager with excellent communication and stakeholder skills Passion for pets and an understanding of the pet care industry is a big plus!

What We Offer:

A collaborative, pet-loving workplace in a growing, international business Opportunities to lead on exciting brand projects and make a real impact Competitive salary and benefits package Hybrid working opportunities and a supportive team environment

Salary

: 35,000 - 40,000 per year

Location

: Office Based. Birstall, WF17 9QD

Schedule

: Full-Time (Mon to Fri 8.30 to 5pm)

Join us at Pet Brands and help shape the future of pet care.

To Apply

: Please send your CV and a short cover letter.

Job Type: Full-time

Pay: 35,000.00-40,000.00 per year

Benefits:

Company pension Employee discount On-site parking
Schedule:

Monday to Friday
Application question(s):

Do you have experience in brand marketing within the FMCG or consumer goods sector? Have you led the development and execution of brand campaigns across multiple channels (e.g., digital, retail, social)?
Work Location: In person