Job Description

OVERVIEW

Looking for a fast-paced exciting career in a growing award-winning organisation? Have a passion for digital marketing and sales? We are now on the hunt for a talented Digital Groweth Executive to join our team!

Mabo's passion for helping businesses grow online signalled the start of our digital marketing journey, a journey that has seen us deliver results and win multiple awards along the way.

You'll find this passion and pride in every one of our 65+ (and counting) team, all driven to deliver results and help your business succeed. Our culture and environment breed our energy for success -- no fluff, no jargon, just good honest results.

With responsibility for 40m+ in annual advertising spend across Google, Bing, Facebook and other platforms we are passionate about getting great results in an ever-changing industry.

ABOUT THE ROLE

As a Business Development Executive at Mabo, you will play a vital role in generating new business opportunities and expanding our client base. The primary focus will be on lead generation through outreach, utilising effective sales strategies and techniques to drive growth and revenue for the company.

KEY RESPONSIBILITIES

New Business Development

Identify and engage with decision-makers at high-potential UK-based brands through a mix of cold calls, emails, and LinkedIn outreach Assess lead quality based on predefined criteria, such as company size, industry, and digital marketing needs Conduct discovery calls with interested prospects to understand their challenges, objectives, and budget Identify and prioritise high-potential opportunities that align with our agency's strengths and offerings Schedule meetings between qualified leads and Digital Growth Strategists to facilitate in-depth discussions and needs assessments Provide comprehensive briefing notes to strategists, outlining key information about the prospect, their needs, and any relevant context Collaborate with Digital Growth Strategists to develop customised proposals for qualified leads Be an integral part of our lead nurture strategy and work closely with the strategists to drive high-quality meetings

Performance Tracking and Reporting

Log your activity accurately in our CRM (HubSpot), ensuring companies and contacts are up-to-date, correctly segmented and data is accurate, and relevant comms are logged appropriately Continuously monitor and optimise your outreach efforts, identifying opportunities and adjusting your approach to hit KPIs Work with our marketing team to develop relevant and engaging content to support your outbound activity Report back to the wider team weekly on your progress, successes and any challenges you are facing Collaborate with peers and manager to continuously refine and improve processes for greater efficiency and effectiveness

SKILLS

Experience in lead generation or a similar role in sales, preferably within an agency Excellent communication and interpersonal skills. Strong problem-solving abilities and attention to detail. Familiarity with CRM software and sales tools. Self-motivated and able to work independently Attention to detail for accurate note taking and record keeping Determined, driven and willing to learn Team player and positive attitude

ADDITIONAL BENEFITS

Basic salary 26-28k with OTE 12-15k Employee reward scheme 30 days paid holiday (inc. Bank Holidays) Additional holidays per year served Training & development
Job Type: Full-time

Pay: 26,000.00-28,000.00 per year

Benefits:

Additional leave Casual dress Company events Company pension Enhanced maternity leave Flexitime Sick pay Work from home
Work Location: Hybrid remote in Middlesbrough TS1 1QA

Reference ID: Business Development Executive