Healthy Ambitions Ltd is building a multi-brand portfolio targeting the 4.7 trillion global wellness market. We operate two distinct brands: Heliix (premium wellness & longevity), Rejoove (value-conscious fitness).
Currently, we run three wellness lounges in partnership with luxury US gym chain Equinox in Kensington, St James's and Bishopsgate, plus a new smoothie bar concept with Fitness First. Our mission: To serve up the world's best food & beverage offering for fitness & wellness enthusiasts.
With an ambitious goal of 30 staffed sites across the UK & Europe, we're experiencing exceptional growth. We don't compromise on quality, we hire exceptional talent, we move fast, and we build relationships based on trust, responsiveness and reliability.
The Opportunity
Heliix is London's premier fitness and longevity cafe, proudly partnered with Equinox, one of the world's most prestigious fitness and lifestyle clubs. We specialise in nutritionally rich, premium food and drink designed to fuel performance, recovery, and long-term wellbeing.
We're seeking an experienced, energetic and wellness-driven Cafe Manager to lead our in-club cafe team, elevate member experience, and drive operational and commercial success. This isn't your typical hospitality role - we're looking for an entrepreneurial operator who thrives in a dynamic, minimal red tape environment where proactive doers go above and beyond.
If you're passionate about health, hospitality and high performance, and you want to grow with a rapidly scaling business, this is your role.
What We Offer
30,000 - 35,000 salary + performance bonus
Complimentary meals during shifts
Full access to Equinox Gyms
Private GP & counselling services
Private medical insurance
Cycle-to-work scheme (including E-bikes)
Expert training programme, including nutrition fundamentals
28 days annual leave
Flexible pension plan
Fun, dynamic, high-energy work environment
Clear career progression opportunities as we scale to 30 sites
Opportunities to represent Heliix at wellness events and industry activations
About the Role
As Cafe Manager, you are the driving force of Heliix: overseeing all day-to-day operations, leading and developing your team, maintaining exceptional service standards, and championing our wellness-focused mission. This is an active, site-based leadership role - you'll be on the floor, not behind a desk.
You will run the cafe with full operational and financial accountability, including P&L management, optimisation of sales, and ensuring exceptional quality across all food, beverage, and wellness-focused offerings. You will also play a key role in implementing nutrition-led initiatives, sustainability projects, and innovative wellness activations across the club.
You report directly to the Operations Manager and act as a brand ambassador, living and breathing the Heliix values of nutrition, performance, and wellbeing.
Key Responsibilities
Team Leadership & Culture
Lead and inspire Cafe Assistants and Supervisors
Train team on nutrition basics, dietary requirements, allergens and wellness-focused service
Create efficient rotas for peak periods (breakfast, lunch, post-workout)
Conduct 1-to-1s, probation reviews, and ongoing development
Foster a positive, motivated, health-focused team culture
Financial & Commercial Management
Full responsibility (with guidance and support) for cafe P&L, margins, wage control, and budgets
Analyse daily/weekly/monthly performance
Implement upsell strategies focusing on premium wellness products and supplements
Deliver monthly P&L and performance reports to Head Office
Operational Excellence
Manage daily cafe operations including smoothies, meals and specialty coffee
Ensure food safety, hygiene and H&S compliance
Maintain strict allergen procedures and nutritional accuracy on advertised products
Oversee equipment maintenance and cleanliness standards
Ensure 100% completion of weekly operational KPIs (Food Alert)
Execute deep cleans every six weeks
Maintain stock accuracy, manage ordering and minimise waste
Customer Experience & Wellness Advocacy
Provide a welcoming, educational and wellness-driven experience for Equinox members
Offer nutritional guidance and product recommendations
Resolve member concerns within 24 hours
Build personal connections with regular members and support their wellness goals
Promote seasonal detox menus, functional ingredients and wellness campaigns
Brand Representation & Community Engagement
Act as a wellness brand ambassador for Heliix
Support social media content creation
Champion sustainability through waste reduction and eco-friendly practices
Essential Requirements
We're looking for someone with 2+ years of management experience in premium hospitality environments (think high-end coffee shops, wellness cafes, boutique restaurants, or luxury hotel F&B - Soho House level quality and service).
Essential: You must be genuinely passionate about fitness and wellness. This isn't negotiable. You live this lifestyle and understand our customers because you ARE our customer.
2-3+ years hospitality experience in premium/high-end environments
2+ years management experience with proven P&L accountability
Genuine passion for fitness, wellness and healthy living - you live this lifestyle
Strong financial acumen and commercial awareness
Food Safety certification (Level 2 minimum)
Excellent leadership, communication and customer experience skills
Proficient with POS and stock management systems
Ability to work early mornings, evenings and weekends
Entrepreneurial mindset - proactive, solution-focused, "whatever it takes" mentality
Calm under pressure, highly motivated, exceptional attention to detail
Work Schedule
This is an active, site-based role with variable hours, including early starts and evenings. Weekend availability is essential. You'll be on the floor leading your team, not desk-bound.
Ready to Join Us?
If you're ready to lead London's most wellness-focused cafe inside the iconic Equinox clubs, and you want to grow with a rapidly scaling business that's going places, we'd love to hear from you.
Please submit your CV and a brief cover note (250 words max) explaining:
Why you're passionate about wellness and how this shows up in your lifestyle
Your most significant achievement in hospitality management
What excites you about joining a high-growth, entrepreneurial business
Job Types: Full-time, Permanent
Pay: 30,000.00-35,000.00 per year
Benefits:
Company events
Cycle to work scheme
Discounted or free food
Employee discount
Gym membership
On-site gym
Private medical insurance
Ability to commute/relocate:
London W8 5SA: reliably commute or plan to relocate before starting work (required)
Experience:
Hospitality: 3 years (preferred)
Hospitality management: 2 years (preferred)
Licence/Certification:
Level 2 Food Hygiene Certificate (preferred)
Work authorisation:
United Kingdom (required)
Work Location: In person
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