Job Description

Company Description

Proactis Tenders Limited provides e-procurement software solutions for public sector buyers, national governments and private sector suppliers. Our products and services help simplify and bring clarity to the procurement process, bringing buyers and suppliers together and providing effective and efficient tools for successful commercial relationships.

Our main product - Tenders Direct - is the leading tender alert subscription service in the UK, with over 3,000 customers across multiple sectors, largely drawn from the SME market. Our Training and Consultancy services provide additional support for customers to help them maximise bid success rates and develop their public sector income streams.

With 30 years of successful trading behind us, Proactis Tenders have solid foundations on which to continue to grow. The financial backing of private equity owned, international software player Proactis Group, means that wehave an exciting future ahead. The marketplace is competitive, requiring agility and adaptability and we have the means to innovate, investing in products, people and processes to build on our success.

Why join the Proactis team?

• Well established, the market leaders in the field.
• Be part of an organisation with a genuine spirit of teamwork and cooperation.
• Freedom to bring your ideas and create your own success story within a highly supportive environment.
• Opportunity to be an outstanding and visible contributor to the company\'s success.

We are currently seeking a Campaign Marketing Manager to join our team for a temporary period covering a maternity leave. This opportunity is initially for a fixed term, but there is potential for a permanent position at the end of the contract for the right candidate.

The core purpose of this role is to support our lead and demand generation activities, assist in the expansion of marketing projects, help develop and fulfil the requirements of our marketing strategy.

Marketing campaigns

Drive lead nurturing and lead to opportunity optimisation
- Campaign planning
- build and manage Email nurture journeys
- build and manage online nurturing journeys

Drive web traffic and traffic to lead optimisation
- Manage and execute PPC campaigns (run by external agency)
- Manage and execute paid marketing campaigns (internal & external agency)
- Manage and Optimize website journeys

- Track and report on campaigns

- Market research
- Advise on areas of improvement

Extra
- Contribute to monthly reporting
- Contribute to yearly marketing plan
- Provide marketing guidance and support for business wide projects

Qualifications

Around 3 years\' experience in a similar role which involves developing, managing and adapting marketing plans.

A demonstrable track record of delivering ROI for email-based and online campaigns - B2B preferable

Experience in coaching and mentoring

Educated to degree level in media or marketing

Proficient in using marketing systems such as CRM, marketing email clients, MS Office, Google Analytics, CMS and social media platforms

Additional Information

Strong organisational skills

Confident communicator
Commercially savvy, with strong multi-tasking skills
A proactive, positive and \'can-do\' attitude
Ability to analyse data to make decisions

Proactis