Job Description

Support new launches, new door openings, and key moments for the brand by securing media features and press events. Manage all questions, requests, and logistics including PR closet monthly replenishment and events. Manage influencer marketing strategy. Develop monthly target influencer lists for each key market to share with Global, ensuring appropriate gifts are sent to influencers in timely manner. Work with local markets to organize boutique visits for select influencers. Develop monthly influencer recaps summarizing gifting efforts, events, and social coverage. Evaluate opportunities for partnerships and product placement and selective sampling on an on-going basis. Hand soap and burning deals Manage and develop the hand soap and burning deal amenities program, identifying potential partners and sharing with Global, and ensuring the team deliver the full process - including managing client relationships, orders and re-orders, and replenishing inventory. In markets with local agencies, guide agency teams on how to introduce brand, sign new deals, and maintain/monitor partnerships. Lead monthly updates, including changes in partners, sales revenue, and units sold to Global team. Manage lists of all key partners Maintain a keen understanding of the other competitors soap brands and program depending on the different markets. Guide markets through the appropriate process and ensure all prospective partners and discounts are approved before pursuing any orders. Process corporate orders for existing amenities partners, media groups, etc. Manage approvals for local market proposals. Work on new collaborations / initiatives with key hotel partners (including boutique hotels), liaising with both the hotels and market teams. Experience in PR, influencer marketing, digital and/or media with a strong lifestyle focus Strong communication skills, able to build and maintain influencer, press and amenity partners relationships Business acumen (product, consumers, strategy) Ability to lead external agencies within international markets Excellent multi-tasking skills Proficiency in Microsoft Office-Word, Excel, Outlook, Google Docs and Power Point

Skills Required