Job Description

Join the Lancaster Campus Life social media team to highlight the student experience and create content for University-owned food and drink outlets on campus.
We're looking to work with the best content creators who keep up to date with trends in digital storytelling and can use this to provide current students with content to enhance their experience on campus.
With a focus on food, drink, and events on campus, the content creators will communicate and engage with our market on Instagram, support brand reputation, and ultimately boost sales and engagement across the venues.
How you'll work

• You will work an average of 6 hours per week (during term time), creating content to promote the student experience and food and drink offer on campus.
• You will meet fortnightly with the Marketing & Communications Coordinator to discuss upcoming content and any pre-agreed briefs around promotional campaigns, events, and new product or menu launches.
• You will use 2-3 hours of your weekly allowance visiting the outlets on campus to capture video and imagery of the products on offer; e.g. breakfast, lunch, evening drinks, open mic nights, etc.
• During content shoots, you will work with the outlet managers to identify any new products or promotions to craft content on.
• You will collaborate with the Lancaster Campus Life team by sharing all raw and edited content in Microsoft Teams, as well as sharing ideas and best practices in fortnightly team meetings with the Marketing & Communications Coordinator.
• Your content will focus more on engagement rather than showcasing products alone.

To apply please send a CV and cover letter in your application, covering the following points:

• Name
• Course
• Year of study
• A portfolio of previous content that you have created. This could be a link to an Instagram/TikTok or other digital channel that you manage (if your IG is private, please accept a follow request from @lancsunicampuslife)
• Send links to three brands on Instagram that you would take inspiration from in the role, and the reasons behind your choice.

Preferred start date: 29th of September 2025
Expected end date: 19th of December 2025
Interview date: 9th of September 2025
Weekly hours: 6 hours per week
Location: On the Lancaster University campus

Main Responsibilities:

• Create social media content for upcoming events, new and existing products, and campaigns in University-owned retail outlets
• Work under the University's social media policy, in line with social media brand guidelines
• Keep in touch with outlet managers to identify any new products or promotions
• Work with the Marketing & Communications Coordinator to prioritise weekly content and ensure consistency across all content under the Lancaster Campus Life brand
• Identify digital opportunities and trends to boost sales and engagement through social media
• Craft content to promote food, drink, and events on social media, adding value to the departmental offering.

Person Specification
The successful candidate should be able to demonstrate the following:

• You have experience creating digital content for Instagram, TikTok, and/or other social media platforms
• You have experience in all stages of content creation, from research, concept development, planning, and scheduling, to content capturing, editing, and distribution
• You can adapt your content style to align with the brand identity of each outlet
• You have a keen interest in food, drink, and events

Working in this role will help develop the following skills and experience:

• Business Development
• Collaboration
• Commercial awareness
• Creativity
• Flexibility
• Integrity
• Knowledge Sharing
• Multi-tasking
• Organisation
• Planning and organising
• Self-motivation
• Time Management

For any queries about this role, please contact Kat Taylor (Marketing & Communications Coordinator):
You are required to submit a cover letter to support your application. Applications without a cover letter will not be considered. .
Please note: Unless specified otherwise in the advert wording, this role is only open to individuals living in the UK.
Under the terms of this work, we endeavour to provide the advertised number of hours however, hours are not guaranteed and that work may cease if there is a fall in demand.
Adverts that display a closing date should be treated as a guide. We reserve the right to close the vacancy once we have received sufficient applications, so we advise you to submit your application as early as possible to prevent disappointment.
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