Job Description

Soho, London

Monday to Thursday in the office with Fridays off (full salary maintained) - this new 4-day work week is a trial, to be reviewed in 2026.

The Role

As a CRM Executive in the LSM & Convergence team, you will play a big role in driving conversion of LiveScore Media users into LiveScore Bet customers. You will be hands-on in the day-to-day execution of CRM campaigns, covering briefing, operations, QA, reporting, and initial analysis, with a strong focus on campaign performance and user conversion.



At LiveScore Group, we're the proud home of three of the most exciting brands in the sports and gaming world: LiveScore, LiveScore Bet and Virgin Bet. A fully owned and operated ecosystem that converges the two worlds of sports media and sports betting. We're proud of the high ratings for our commitment to excellence and fueling fan's passion for sport driving us to the top.



We don't just lead; we innovate. Our cutting-edge products and immersive experiences set the standard, but it's our people who truly make the difference. Every day, our team embody our values: adaptability, teamwork, a fan-driven approach, and an ever-curious mindset that fuels our ambition.



As we scale and continue to create a culture that allows all employees to thrive, we know we need the most talented people with diverse backgrounds, perspectives and skills. If you're good at what you do, come and join us. The more inclusive we are, the more amazing experiences we can create for our users.


We know that job descriptions can sometimes seem daunting, and you might not feel you tick every box. But, if you're passionate about the role and have relevant experience, we want to hear from you!

Key Responsibilities

Campaign Build & Deployment:

Create, set up, and launch CRM campaigns across relevant channels, ensuring timely delivery and alignment with acquisition goals.

Campaign Briefing:

Produce accurate and comprehensive briefs for campaigns, ensuring clear communication with creative, technical, and operational teams.

Sprint Planning:

Actively participate in campaign sprint planning to prioritise workstreams and deliverables.

Campaign QA:

Ensure all campaigns are fully tested before launch, checking creative, targeting, and delivery accuracy.

Campaign & Channel Testing:

Support experimentation across channels and formats to optimise conversion performance.

Basic Campaign Analysis:

Conduct first-level analysis, focusing on conversion KPIs (registrations, first-time deposits, engagement) and conduct initial analysis to flag insights or anomalies.

Skills, Knowledge and Experience

Proven experience in CRM, digital marketing, or similar roles. Strong organisational and time management skills. Proactive, with a hands-on approach to problem-solving. Good attention to detail and ability to follow processes. Basic Excel/Google Sheets skills and willingness to learn new CRM and reporting tools.

What can we offer?

Fridays Off: Say goodbye to Friday meetings and hello to a three-day weekend!This benefit is part of a trial, to be reviewed in 2026*
Company Performance Bonus Flexible Working Agreements where applicable Private Healthcare Scheme + Employee Enhanced Assistance Enhanced Family Leave - Maternity, Shared Parental & Adoption Leave: up to 6 months at full pay and 6 months at half pay. Paternity leave: up to 4 weeks at full pay Subsidised Gym Membership Annual Travel Card Loan & Ride to Work Scheme Life Assurance (x3 salary) Contributory Pension Plan Virgin Family: Giving you access to exclusive Virgin offers and experiences * Thursday drinks in the office and regular socials