to support our digital strategy through performance monitoring and analytical insights. The role focuses on analysing campaign data, improving digital performance across platforms, and contributing to the company's growth in the competitive vape and e-commerce sector.
Key Responsibilities
Collect and analyse data from digital marketing channels including SEO, paid search, email campaigns, and social media.
Create detailed performance reports to track KPIs such as website traffic, conversions, and ROI.
Use platforms like
Google Analytics
,
SEMrush
, and
Meta Business Suite
to interpret trends and guide strategic improvements.
Monitor campaign effectiveness and recommend optimisations to improve customer acquisition and engagement.
Conduct competitor research and identify digital opportunities for market expansion.
Stay current with industry regulations, platform changes, and emerging digital trends.
Key Skills & Qualifications
Proficiency in
SEO
,
Google Ads
, and data analytics.
Skilled in
Microsoft Excel
,
WordPress
, and Adobe Creative Suite (Photoshop).
Strong written and analytical skills with a flair for marketing copy.
Excellent organisational and project management abilities.
Degree in Marketing, Business, or a related field preferred.
Fluent in English with strong IT proficiency.
Job Type: Full-time
Pay: 35,000.00-39,000.00 per year
Schedule:
Day shift
Work Location: In person
Reference ID: ZRKS45
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