Job Description

Job Summary

We are seeking a dynamic and results-driven Digital Marketing Executive to join our team. The ideal candidate will be responsible for developing, implementing, and managing marketing campaigns that promote our products and services. This role requires a blend of creativity and analytical skills to enhance our online presence, engage with our audience, and drive business growth.

Duties

Develop and execute digital marketing strategies across various channels including SEO, email marketing, and social media management. Conduct thorough analysis using tools such as Google Analytics to assess campaign performance and optimise strategies accordingly. Manage content creation for websites using WordPress, ensuring it aligns with brand messaging and engages target audiences. Utilise Adobe Photoshop for designing visually appealing graphics for digital campaigns. Oversee Google Ads campaigns, ensuring effective targeting and budget management to maximise ROI. Collaborate with cross-functional teams to ensure cohesive project management and timely delivery of marketing initiatives. Create compelling copy for various platforms, including websites, social media, and email newsletters to enhance engagement. Maintain up-to-date knowledge of B2B marketing trends and best practices to inform strategy development. Prepare presentations using Microsoft PowerPoint to communicate marketing plans and results to stakeholders. Foster strong communication skills within the team while demonstrating leadership in driving projects forward.

Requirements

Proven experience in digital marketing with a strong understanding of SEO, Google Ads, and email marketing strategies. Proficiency in Microsoft Office Suite (Excel, PowerPoint) is essential for reporting and presentations. Strong analytical skills with the ability to interpret data from Google Analytics to inform decision-making processes. Experience in project management with excellent time management and organisational skills to handle multiple tasks effectively. Familiarity with B2B marketing principles is highly desirable. Exceptional communication skills in English, both written and verbal, are crucial for effective collaboration and copywriting tasks. A background in IT or related fields is advantageous but not mandatory. If you are passionate about digital marketing and possess the skills required to thrive in a fast-paced environment, we encourage you to apply for this exciting opportunity as a Digital Marketing Executive.
Job Type: Full-time

Pay: 24,420.00-44,461.85 per year

Work Location: In person