Job Description

Join a forward-thinking automotive group and take the lead on our digital marketing transformation.

W R Davies Motors is a proud, family-owned automotive group established in 1924, representing Ford, Toyota, Nissan, Renault, Dacia, Peugeot, and Citroen across North Wales, Staffordshire, and Shropshire. Renowned for delivering exceptional customer experiences, we're now seeking a proactive, hands-on Marketing Executive with the creativity, enthusiasm, and professionalism to help drive our next chapter of growth. This is a fantastic opportunity for a creative, data-driven marketer to make their mark.

The Role

As our Digital Marketing Executive, you'll work closely with the Group Marketing Manager to deliver high-impact, brand-aligned campaigns across our digital channels. You'll be responsible for planning, executing, and optimising activity in-house, ensuring every campaign delivers measurable results.

Key responsibilities:

Plan, manage, and optimise

PPC and Performance Max campaigns

to drive high-quality leads and sales. Collaborate closely with the Group Marketing Manager to develop the SEO strategy and execution, delivering measurable improvements in search visibility and ranking performance. Deliver targeted

email marketing

campaigns to nurture leads and retain customers. Use analytics tools to monitor performance, report on KPIs, and continuously improve ROI. Manage and execute marketing initiatives directly, and provide mentorship to the Marketing Executive where applicable.

About You

We're looking for someone who is:

Experienced in PPC/Performance Max, SEO, and digital campaign optimisation. Confident using analytics to measure and improve performance. Able to creatively adapt and refine brand-supplied content for digital marketing channels. Proven ability to oversee multiple campaigns on a quarterly schedule, ensuring all deadlines are met. Eager to work in a fast-paced, multi-brand environment. Results-driven with a natural marketing and sales mindset, focused on delivering impact and growth. A proactive self-starter who takes ownership and consistently shows a positive, can-do attitude. Collaborative and approachable, able to build strong working relationships across teams. Resilient and adaptable, thriving when juggling multiple priorities and challenges.

Marketing Platforms

You will work with a variety of marketing and project management platforms to deliver effective campaigns, including:

Google Ads and Performance Max for PPC campaign management Google Analytics and other analytics platforms to track and optimise performance Google My Business (GMB) to manage and enhance our local search presence Email marketing platforms such as Mailchimp or similar for targeted campaigns Social media scheduling tools (SEMrush) to plan and manage content across multiple channels Project management software to organise tasks, timelines, and collaboration Adobe Express for quick content creation and design adaptations Brand portals for accessing approved assets and guidelines from our automotive partners
Experience with these platforms is highly desirable.

Why Join Us?

Take a pivotal role within our marketing team, contributing directly to our business growth and brand success. Become part of a respected, family-owned company with nearly 100 years of proud heritage and deep community connections.
Job Types: Full-time, Permanent

Pay: 27,500.00-33,000.00 per year

Experience:

Marketing: 2 years (required)
Work authorisation:

United Kingdom (required)
Work Location: In person

Expected start date: 14/09/2025