Job Description

Overview

We are seeking a dynamic and results-driven Digital Marketing Executive to join our team. The ideal candidate will possess a strong foundation in digital marketing strategies and tools, with a keen ability to analyse data and drive effective marketing campaigns. This role requires excellent communication skills, project management capabilities, and a passion for staying ahead of digital trends. You will be responsible for managing various aspects of our digital marketing efforts, including SEO, social media management, email marketing, and B2B marketing initiatives.

Responsibilities

Develop and implement comprehensive digital marketing strategies to enhance brand visibility and engagement. Manage SEO efforts to improve organic search rankings and drive traffic to the website. Oversee project management for various marketing initiatives, ensuring timely delivery and alignment with business goals. Create compelling copy for websites, social media, email campaigns, and other marketing materials. Utilise Adobe Photoshop to design visually appealing graphics for online content. Manage WordPress content updates and ensure website functionality. Execute Google Ads campaigns and monitor performance metrics for optimisation. Conduct thorough analysis using Google Analytics to assess campaign effectiveness and identify areas for improvement. Coordinate social media management across platforms to engage audiences and promote brand messaging. Prepare reports using Microsoft Excel and PowerPoint to present findings and recommendations to stakeholders. Collaborate with IT teams as necessary to ensure seamless integration of digital tools. Demonstrate strong time management and organisational skills to handle multiple projects simultaneously.

Requirements

Proven experience in digital marketing, with a focus on B2B marketing strategies. Strong knowledge of SEO best practices and tools. Proficiency in project management methodologies. Familiarity with Adobe Photoshop for graphic design tasks. Experience using WordPress for website management. Competence in Google Ads for paid advertising campaigns. Excellent analytical skills with the ability to interpret data from Google Analytics effectively. Strong copywriting abilities to create engaging content across various channels. Experience in managing social media platforms effectively. Proficient in Microsoft Office Suite (Excel, PowerPoint) for reporting purposes. Exceptional communication skills in English, both written and verbal. Strong leadership qualities with the ability to work collaboratively within a team environment. Excellent organisational skills with an aptitude for time management. If you are passionate about digital marketing and eager to contribute your expertise within a vibrant team environment, we encourage you to apply.
Job Type: Full-time

Pay: 10,000.00-20,000.00 per month